Assistant Brand Manager (Chickenjoy)

Jollibee Group of Companies; Pasig; On-site; PHP 334,800 - 558,000; Full time

Job summary

Jollibee Group of Companies is seeking an Assistant Brand Manager (Chickenjoy) in Pasig to assist in developing strategic business and marketing plans. This role involves working closely with cross-functional teams for product development and marketing campaigns.

The ideal candidate should have 2–3 years of experience in Brand Management and be a graduate of Business Administration or Marketing. A hybrid work setup in Ortigas is part of the offer.

Qualifications

• Minimum of 2–3 years experience in Brand Management or Marketing.
• Proven ability to develop strategic business and marketing plans.
• Experience in New Product Development/Product Innovation.

Responsibilities

• Develop strategic business plans for product categories.
• Formulate marketing plans to achieve sales objectives.
• Coordinate product development and monitoring with cross-functional teams.

Skills

Brand Management

Strategic Business Planning

Marketing Strategy

Education

Graduate of Business Administration or Marketing

Job description

Title: Assistant Brand Manager (Chickenjoy)

JFC’s Assistant Brand Manager (Chickenjoy) is responsible for the following:

• Assist in developing strategic business plans for product categories.
• Formulate long and short-term marketing plans to achieve sales objectives.
• Develop marketing programs and projects for new product launches and market opportunities.
• Coordinate with cross‑functional teams for product development, launch, and monitoring.
• Collaborate with Trade Marketing, Creative, Media, PR/Digital Agencies, Corporate Media, and Research for integrated marketing campaigns.
• Prepare sales information for monthly business reviews.
• Ensure compliance with marketing policies and brand visual identity.
• Gather reports on competitor pricing and product performance.
• Coordinate with suppliers, creative agencies, and Marketing Assistant for marketing materials.

JOB QUALIFICATIONS

• Must be a graduate of Business Administration, Marketing or any related course.
• At least 2–3 years of experience in Brand Management (specifically on New Product Development/Product Innovation), Marketing or Advertising.
• Must have in-depth experience in developing strategic business plans and marketing plans.
• Willing to be assigned in Ortigas, Pasig (hybrid set‑up).

Jollibee Foods Corporation is the hiring entity for this requisition.