Overview
Sunpride Foods, Inc. is seeking a skilled and motivated Area Promotion and Merchandising Specialist to join our growing team. In this full-time position, you will play a crucial role in driving sales and brand visibility for our products within a defined geographic area. With a focus on effective in-store promotion and merchandising, you will be responsible for ensuring our products are well-represented and positioned for maximum impact.
Responsibilities
- Develop and implement strategic in-store promotional campaigns to drive product visibility and sales
- Ensure optimal product placement, display, and inventory levels across assigned retail outlets
- Collaborate with retail partners to secure prime shelf space and secure impactful product placements
- Collect and analyze market data to identify sales trends and opportunities for growth
- Provide regular reports on the performance of promotional activities and product performance
- Stay up-to-date with industry trends and competitor activities to inform marketing strategies
- Effectively communicate with the sales and marketing teams to align on goals and objectives
Qualifications
- Must have Driver's License
- Graduate of Business courses, Financial, Marketing or any related course
- Minimum of 1 year experience in a sales, merchandising, or retail marketing role, preferably in the fast-moving consumer goods (FMCG) industry
- Proven track record of developing and executing successful in-store promotional campaigns
- Excellent communication and interpersonal skills to effectively liaise with retail partners
- Strong analytical and problem-solving abilities to identify and capitalize on sales opportunities
- Adaptable and resourceful, with the ability to work independently and as part of a team
- Knowledge of the local retail landscape and customer buying behaviours is preferred