Analista de Medios y Comunicación Externa - Data-Driven

Placements24; Mexico; Hybrid; PHP 1,023,000 - 1,432,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Professional development opportunities

Job summary

Placements24 in Chihuahua, Mexico, seeks a Media and External Communications Analyst to monitor, analyze, and report on media coverage and public sentiment. You will translate data into actionable insights to inform communication strategies in a fast-paced environment.

The role is hybrid, offering collaboration with the communications team and opportunities to develop dashboards, build stakeholder reports, and stay ahead of industry trends.

Qualifications

• Bachelor's degree in communications or related field.
• 1–3 years in media monitoring or PR.
• Proficient with media monitoring tools and Excel/PowerPoint.
• Strong analytical and data interpretation skills.
• Fluent in Spanish (written and spoken).

Responsibilities

• Monitor media coverage across print, broadcast, and online.
• Analyze content for key messages, sentiment, and share of voice.
• Prepare regular reports and presentations on media performance.
• Develop media monitoring dashboards and reporting tools.
• Provide data-driven insights for strategy development.
• Maintain a database of media contacts and coverage.
• Support external communication campaigns with data.
• Stay informed on industry developments.

Skills

Analytical skills

Quantitative analysis

Attention to detail

Independent work

Education

Bachelor's degree in Communications/Journalism/Public Relations/Marketing/Statistics or related field

Tools

Media monitoring software

Microsoft Excel

PowerPoint

Job description

Placements24 in Chihuahua, Mexico, seeks a Media and External Communications Analyst to monitor, analyze, and report on media coverage and public sentiment. You will translate data into actionable insights to inform communication strategies in a fast-paced environment.

The role is hybrid, offering collaboration with the communications team and opportunities to develop dashboards, build stakeholder reports, and stay ahead of industry trends.