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vamasters, Inc. is seeking a results-driven Amazon PPC Executive to manage and grow advertising campaigns across Amazon. You will handle strategy, keyword research, bid management, and performance optimization to drive profitable growth for the product catalog.
Ideal candidates are analytical and data-driven, with a proven track record of improving ACOS and TACOS while increasing sales volume. This role requires hands-on experience and strong communication skills within a collaborative team.
Job Summary:
We're recruiting a results-driven Amazon PPC Executive to manage and grow our advertising campaigns across Amazon. You'll be responsible for campaign strategy, keyword research, bid management, and performance optimization to generate profitable growth across our product catalog. We're looking for someone analytical and data-obsessed with a proven record of improving ACOS and TACOS while increasing sales volume.
Key Responsibilities:
Plan, launch, and run Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns
Perform in-depth keyword research and build structured campaign architectures across the product catalog
Watch and adjust bids, budgets, and placements to reach ACOS and TACOS targets
Conduct regular search term analysis and use negative keyword strategies to reduce wasted spend
Review daily and weekly campaign performance and report on key metrics including spend, ACOS, TACOS, CTR, CVR, and total sales
Spot underperforming campaigns and carry out structured testing to improve results
Support new product launches with dedicated campaign strategies and ranking plans
Examine competitor activity and market trends to find keyword and placement opportunities
Partner with the listing and content team to align advertising with listing optimization and conversion rate
Keep campaign documentation and reporting organized
Mandatory Skills:
Demonstrated hands-on experience managing Amazon PPC campaigns
Strong working knowledge of Amazon Seller Central and Amazon Advertising Console
Clear understanding of Sponsored Products, Sponsored Brands, and Sponsored Display campaign types
Proven ability to manage and improve ACOS and TACOS
Strong keyword research and search term analysis skills
Advanced Excel or Google Sheets skills for data analysis and reporting
Analytical mindset with the ability to translate data into clear recommendations
Self-motivated, accurate, and capable of working unsupervised
Strong communication skills, both written and verbal
Preferred Skills:
Hands-on experience with Amazon PPC tools such as Helium 10, Jungle Scout, DataDive, or Perpetua
Knowledge of Amazon DSP or off-Amazon traffic strategies
Experience with Amazon listing optimization and A+ content
Experience supporting product launches and organic rank growth
Experience running advertising across multiple marketplaces
Ability to manage several product lines and priorities concurrently
Why Join Us:
This is a chance to fully own an advertising function and see your work reflected directly in business results. You'll join a collaborative team that values initiative, data-backed decisions, and continuous improvement. Your scope can grow as the business expands.