Job Summary:
Great ideas deserve great execution, and a brilliant, AI-savvy Content Producer will turn raw ideas, writing, and recordings into exceptional content for a luxury-market brand. You will work with Claude, AI-powered workflows, and established brand systems to produce and distribute content across multiple platforms, owning the process from first draft to approved, scheduled post. This hands‑on, creative role suits someone who enjoys experimenting, spotting opportunities, and finding better ways to work. The content is meant to build authority with established women founders and attract future buyers, not simply to collect followers.
Key Responsibilities:
- Pitch weekly content ideas, each with a hook, grounded in what is performing, trending, and outperforming in our space
- Adapt long‑form writing into newsletters, website blog posts, Substack articles and Notes, and LinkedIn, Facebook, and Instagram posts using Claude workflows
- Cut reels with our AI reel editor and correct by hand anything it misses
- Build carousels and video carousels in Canva from brand templates
- Produce Instagram Stories from existing material, including polls, engagement, and promotional sequences
- Turn podcast interviews into Shorts, clips, posts, articles, and promotional content
- Proofread every piece for spelling, names, links, and claims, and keep the content calendar current (drafted, awaiting approval, scheduled, published)
- Submit a single weekly approval batch, with separate requests for urgent items, and schedule only approved content, natively or through a scheduler
- Reply to routine comments and acknowledge DMs in the brand voice, handing any sales conversation to the founder
- Run weekly Instagram trial reels and hook tests, log every published piece alongside its performance metrics, and deliver a Friday report on top performers, why they worked, enquiries received, and what to test next
- File all recordings, finished pieces, captions, and reusable ideas in Google Drive with clear names and tags, and document every workflow change
Mandatory Skills:
- Daily, hands‑on use of Claude, with the ability to draw high‑quality work from it
- Short‑form video editing experience (CapCut or similar) and the eye to catch and fix what AI gets wrong
- Strong working knowledge of Canva for carousels and branded templates
- Solid understanding of what performs on each social platform, and why
- Ability to recognize copy that sounds AI‑written and refine it to a premium, human standard
- Experience tracking content performance (views, reach, saves, shares, follows, link clicks, enquiries) and turning data into insights
- Experience organizing digital assets in Google Drive
- Thorough, resourceful, and effective when working on your own
- Strong communication skills, with the ownership to keep work moving without being chased
Preferred Skills:
- Experience producing content for luxury, premium, or founder‑led brands
- Experience with Substack, newsletter platforms, and content schedulers
- Background in podcast repurposing (clips, Shorts, articles, promotional content)
- Experience with Instagram trial reels, hook testing, and content experimentation
- Familiarity with other AI tools and a habit of keeping up with new features and platform changes
- Able to keep many projects and priorities progressing at once
Why Join Us:
Take real ownership of a content system inside a brand that already has clear direction, established workflows, and high standards. Your initiative, expertise, and ideas are genuinely valued, and you will have room to shape how the system evolves. Fewer pieces done well beat lots done badly, so quality and craft come first.