Ads Specialist

Techworld 360 Inc.; Makati; On-site; PHP 246,000 - 379,000; Full time

Job summary

Techworld 360 Inc. in Metro Manila is seeking a Facebook Ads Specialist to plan, execute, and optimize campaigns across platforms. You will manage copy, visuals, targeting, and bidding strategies to hit performance goals.

You will work with our graphic designer on conversion-focused image and video ads and partner with internal teams to align on KPIs and budgets. This role requires a strong analytical mindset and a willingness to work six days a week.

Qualifications

• Experience in Facebook media buying and planning is required.
• Proficient in Facebook Ads Manager setup, targeting, optimization, and tracking.
• Strong data interpretation to identify trends and optimize campaigns.
• Willing to work 6 days a week.

Responsibilities

• Create and optimize Facebook ad campaigns, including copy, visuals, targeting, and bidding strategies.
• Identify target audiences and plan media campaigns.
• Collaborate with graphic designer to produce conversion-optimized image and video ads.
• Coordinate with internal teams to align campaign goals and KPIs.

Skills

Facebook Ads

Ads Manager

Analytics

Campaign optimization

Job description

Job Responsibilities

• Create and optimize Facebook ad campaigns, including ad copy, visuals, targeting, and bidding strategies.
• Help identify target audiences and plan media campaigns.
• Work with our graphic designer to create conversion optimized image ads and video ads
• Collaborate closely with internal teams to ensure alignment on campaign goals, objectives, and KPIs.

Qualifications

• At least 6 mos to 1 year of experience in Facebook media buying, media advertising, and planning.
• In-depth knowledge of Facebook Ads Manager, including campaign setup, audience targeting, ad creative optimization, and performance tracking.
• Strong analytical skills with the ability to interpret data, identify trends, and optimize campaigns for maximum efficiency and effectiveness.
• Willing to work 6 days a week.