Ad Ops Manager

Globe Telecom, Inc.; Metro Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

GCash, Philippines\' leading FinTech app, is seeking a Campaign Manager to own the full lifecycle of campaigns—from design and technical implementation to final execution—ensuring touchpoints align with customer success goals and brand standards.

You will monitor KPIs in real time, collaborate with Data Operations for data integrity and targeted messaging, and translate findings into actionable recommendations that drive client value and long-term partnerships.

Qualifications

• Experience owning the full lifecycle of a marketing campaign—from design to execution.
• Ability to translate technical capabilities into impactful campaign tactics.
• Strong analytical skills to evaluate performance and derive insights.

Responsibilities

• Own the full lifecycle of a campaign—from design and technical implementation to final execution.
• Monitor real-time KPIs to optimize delivery and impact.
• Collaborate with Data Operations to ensure data integrity and accurate audience targeting.
• Conduct post-campaign evaluations and translate results into actionable insights for clients.

Skills

Campaign management

Data analysis

Cross-functional collaboration

KPI tracking

Job description

Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!

Own the full lifecycle of a campaign—from initial design and technical implementation to final execution—ensuring every touchpoint is aligned with customer success goals and brand standards. Deeply master the internal product suite to develop "outside-the-box" creative solutions. You will translate technical capabilities into effective campaign tactics, stretching the product’s features to solve unique client challenges.

Maintain a pulse on live campaigns by monitoring key performance indicators (KPIs) in real time. You are expected to proactively pivot strategies and fine-tune settings to ensure maximum delivery and impact.

Partner closely with Data Operations to ensure data integrity, effective audience targeting, and the accurate flow of information across all relevant platforms. Conduct rigorous post-campaign evaluations to decode "the why" behind the results. You will transform raw data into compelling narratives and actionable insights that prove value to the client.

Utilize historical performance data and campaign learnings to develop high-level recommendations. Your goal is to build trust through results, driving continued business and long-term partnerships.

What We Offer

Opportunity for career growth and development in the #1 FinTech company in the country. Working with a dynamic and highly collaborative team who want to change the game. A company that values their people with highly competitive and flexible compensation and benefits package is the #1 Finance App in the Philippines.

Through the GCash App, 81M registered users can easily purchase prepaid airtime; purchase from over 6M partner merchants and social sellers; send and receive money anywhere in the Philippines, even to other bank accounts; pay bills at over 1,800 partner billers nationwide; and get access to savings, credit, loans, insurance and investments, and so much more, all at the convenience of their smartphones.

GCash is a wholly-owned subsidiary of Mynt (Globe Fintech Innovations, Inc.) since 2015. Mynt, Inc. is the parent company of GCash, the Philippines’ #1 finance superapp, advancing financial inclusion through ‘Finance for All’.

G-Xchange, Inc. (GXI) is the payments company for GCash. GXI is a BSP-licensed e-money issuer responsible for the digital payments and electronic money activities in the GCash app. Fuse Financing, Inc. is the financing company for GCash. Fuse provides eligible users with access to fair and digitally-enabled credit products and solutions. Ryse, Inc. broadens access to investments that are easy to use and understand, supporting wealth-building for Filipinos at different stages of their financial journey. BlockG Virtual Assets, Inc. supports responsible participation in digital assets, helping build trust and long-term confidence in the continuously evolving digital landscape.