A leading analytics platform is seeking a Programmatic Media Senior Specialist to support global media execution and enhance brand visibility. The ideal candidate has 4+ years of experience and strong skills in programmatic advertising, collaboration, and analytics. This position is remote and offers a competitive hourly rate ranging from $39 to $49.
Qualifications
4+ years of hands-on experience in Programmatic Media.
Experience in B2B marketing and demand generation preferred.
Strong expertise in industry tools.
Responsibilities
Support global programmatic media execution.
Monitor channel performance and budget pacing.
Collaborate with internal teams to enhance tracking.
Skills
Programmatic Advertising
Programmatic Buyer
Programmatic Strategy
Analytical Skills
Collaboration
Tools
The Trade Desk
Google Ads
Google Campaign Manager
Job description
Job Details
Job Title: Programmatic Media Senior Specialist
Location: remote
Duration: 6 month contract
Pay Range: $39 - $49/hr
About the Company
Our client is a unified analytics platform that helps organizations accelerate innovation by simplifying data engineering, machine learning, and analytics at scale.
Responsibilities
The impact you will have: Support global programmatic media execution to achieve brand awareness and demand generation goals.
Assist in building and optimizing programmatic strategies, including targeting tactics, placements, partners, and creative, to support brand and demand generation objectives.
Monitor channel performance and budget pacing, providing insights to inform the strategic roadmap.
Help activate advanced capabilities such as 1st-party data usage, audience creation, and retargeting strategies.
Work with media agencies to support seamless execution, campaign management, account hygiene, and campaign optimizations.
Continuously analyze campaign performance to recommend refinements to targeting, creative, and bid strategies.
Support tagging, trafficking, and troubleshooting of programmatic campaigns to maintain data accuracy and tracking integrity.
Collaborate with internal Web, Marketing Ops, and Analytics teams to help enhance tracking, measurement, and user experience.
Utilize industry tools like Moat, IAS, and DoubleVerify to support brand safety, viewability, and fraud prevention efforts.
Collaborate with ad platforms and exchanges to explore new programmatic features and beta opportunities.
Maintain and share best practices while supporting operational excellence for the channel.
Qualifications
Must Have: Programmatic Advertising; Programmatic Buyer; Programmatic Strategy
4+ years of hands-on experience in Programmatic Media; agency management is a plus.
Strong expertise in The Trade Desk, Google Ads, and Google Campaign Manager.
Experience onboarding and scaling a DSP and ad server.
Strong analytical skills, with a focus on interpreting performance data and delivering actionable insights.
Experience in B2B marketing, demand generation, and brand media is highly preferred.
Content syndication media management experience is a plus.
Excellent collaboration and communication skills to work effectively across teams.