senior marketing analyst

Randstad Digital New Zealand; Auckland; On-site; NZD 90,000 - 120,000; Full time

Job summary

Randstad Digital New Zealand is seeking a Senior Marketing Analyst on a 1-year fixed-term contract to support end-to-end delivery of customer-facing collateral, enablement tools, and strategic communications for major card and payments initiatives. This hands-on role spans strategy execution and operational marketing to support ongoing business, product, and marketing goals.

The position emphasizes collateral updates, web content, frontline toolkits for Branch and Contact Centre teams, and

Qualifications

• Strong experience in marketing, communications, or product analysis within banking, payments, or financial services.
• Proven ability to create collateral and update regulatory or terms and conditions communications.
• Knowledge of card products and global payment network updates.
• Experience developing frontline toolkits and cross-functional coordination.
• Delivery-focused mindset with ability to manage multiple campaigns.

Responsibilities

• Card Controls & Product Delivery: Oversee brand, design, collateral updates, and go-to-market strategies for new card control propositions.
• Network & Compliance Program Updates: Lead collateral and T&C updates arising from major card network initiatives.
• Customer Communications & Web Content: Develop engaging digital and web content for payment initiatives, overseas Debit card usage, dispute processes, and fraud messaging.
• Internal Enablement & Front-line Support: Deliver internal launch communications, Branch and Contact Centre tool-kits, and Know-How content for operational teams.
• Merchant Engagement: Execute communications and campaigns for key updates, including contactless limit changes and ATM/POS signage.

Job description

The Company

Our client is a global leader in digital payments, card network infrastructure, and payment technologies. Operating with an agile, collaborative culture, they prioritise streamlined decision-making and cross-functional alignment across marketing, product, and front-line teams.

The Role

As a Senior Marketing Analyst (1-Year Fixed-Term Contract), You Will Support The End-to-end Delivery Of Customer-facing Collateral, Internal Enablement Tools, And Strategic Communications For Major Global Card And Payments Initiatives. This Hands-on Role Spans Strategy Execution And Operational Marketing To Support Ongoing Business, Product, And Marketing Goals.

Key Responsibilities

• Card Controls & Product Delivery: Oversee brand, design, screen development, collateral updates, and go-to-market strategies for new card control propositions.
• Network & Compliance Program Updates: Lead collateral and T&C updates arising from major card network initiatives, including Card Controls, Card Disputes, and card carrier modernisation.
• Customer Communications & Web Content: Develop engaging digital and web content for payment initiatives, overseas Debit card usage, dispute processes, and fraud/scam messaging.
• Internal Enablement & Front-line Support: Deliver internal launch communications, Branch and Contact Centre tool-kits, and Know-How content for operational teams.
• Merchant Engagement: Execute communications and campaigns for key updates, including contactless limit changes, Merchant LOO/T&C updates, and ATM/POS signage.

Key Requirements

• Experience: Strong commercial experience in marketing, communications, or product analysis within banking, payments, or financial services.
• Core Skills: Proven ability in collateral creation, web/digital content delivery, and updating regulatory or T&C communications.
• Domain Knowledge: Solid understanding of card products, global payment network updates, consumer protection messaging, and merchant communications.
• Enablement & Stakeholder Management: Experience creating frontline toolkits (Branch/Contact Centre) and managing cross-functional project inputs.
• Approach: A pragmatic, delivery-focused mindset with the ability to work independently and manage multiple campaign deliverables.
• Additional Skills (Preferred): Exposure to digital banking UI/screen workflows, web CMS, or large-scale product update projects.

This position is a 1-year fixed-term, salaried contract offering the opportunity to drive high-visibility payments marketing initiatives within a dynamic global environment.

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.

Brand design, Collateral development, policy document, communications, web content, knowHow Content, campaigns

• Relevant certificates and degree

College/Pre-University