Senior Digital Channels Advisor

Marketplace; Wellington; Hybrid; NZD 90,000 - 104,000; Full time

Benefits offered by this job

Fully funded life cover up to $300,000

Critical illness protection

Discounted insurances and other perks

Job summary

NZ Defence Force in Wellington is seeking a Senior Digital Channels Advisor to shape online presence, publish content across digital platforms, and lead channel strategy. You will engage with diverse audiences, moderate conversations, and analyse data to optimise reach.

There is an after-hours monitoring roster compensation. Starts mid-January 2027 with competitive pay and benefits, including life cover and protection, aligned to experience and responsibilities.

Qualifications

• 5+ years' experience in corporate digital channel management or digital public affairs.
• Strong experience across social media platforms and website content management.
• Excellent writing skills with ability to adapt tone for different audiences.
• Working knowledge of Adobe Creative Cloud (Photoshop, Premiere Pro).
• Confidence using analytics and insights to inform content decisions.
• Understanding of accessibility standards and SEO best practice.

Responsibilities

• Plan, create and publish content across social media and web platforms.
• Contribute to digital channel strategy and provide expert advice on best practice.
• Moderate online conversations and manage community engagement.
• Analyse performance data and optimise content to improve reach and user experience.
• Collaborate across Defence Public Affairs and the wider Navy, Army and Air Force to source and develop stories.
• Support key initiatives, including NZDF's storytelling platforms and campaigns.

Skills

Digital channel management

Public affairs

Content strategy

Social media

Website CMS

Adobe Creative Cloud

Analytics

SEO

Accessibility

Tools

Adobe Creative Cloud

Job description

# Senior Digital Channels Advisor at NZ Defence Force, Wellington - Wairarapa## Mō tēnei tūranga mahi | About this role**Mō te tūnga | About the role**As a Senior Digital Channels Advisor, you'll play a key role in shaping NZDF's online presence, delivering timely, trusted and engaging content across digital platforms. Working at the centre of Defence Public Affairs, you'll combine strategy, creativity and insight to ensure NZDF's stories connect with audiences and reflect the organisation's people, purpose and priorities.In this role you will:* Plan, create and publish content across social media and web platforms.* Contribute to digital channel strategy and provide expert advice on best practice.* Moderate online conversations and manage community engagement.* Analyse performance data and optimise content to improve reach and user experience.* Collaborate across Defence Public Affairs and the wider Navy, Army and Air Force to source and develop stories.* Support key initiatives, including NZDF's storytelling platforms and campaigns.Once you have undergone training and are up to speed, there is a requirement to take part in an after-hours monitoring and moderation roster, for which you will be compensated.Join us from mid-January 2027 and start the year with a rewarding and exciting new career opportunity.**Ngā pūkenga me ngā wheako | Skills and Experience**We are looking for an experienced digital professional who thrives in a fast-paced environment and can adapt quickly to changing priorities. You're a strong communicator who can tailor content across formats and confidently engage with a wide range of stakeholders.You will also bring:* 5+ years' experience in corporate digital channel management, digital public affairs or similar.* Strong experience across social media platforms and website content management.* Excellent writing skills, with the ability to adapt tone and format for different audiences.* Working knowledge of Adobe Creative Cloud (Photoshop, Premiere Pro).* Confidence using analytics and insights to inform content decisions.* Understanding of accessibility standards and SEO best practice.The salary range for this role is $90,158 to $104,172, inclusive of a 4% superannuation contribution. Starting salaries reflect skills and experience relevant to the role, with offers generally made around $95,000.**Nōu te rourou | What's in it for you**Your skills and dedication deserve recognition, and NZDF delivers with competitive pay matched to your experience. But that's just the beginning – safeguard your loved ones with a fully funded life cover of up to $300,000 and critical illness protection. Other benefits include discounted additional insurances, free will services and savings schemes for the Defence community. Get expert financial guidance and mortgage broker services. Find all our benefits and more on the Force 4 Families website.NZDF champions diversity and inclusivity, valuing every member and fuelling their success. We embrace uniqueness, understanding that diverse teams drive creativity, innovation, and excellence. With an open door to all – irrespective of gender, ethnicity, ability, age, or family dynamics – NZDF offers a flexible, empowering work environment. Join us in shaping a brighter future, where everyone thrives.**Me pēhea te tuku tono | How to Apply**Applications close on **Monday 23 November 2026**.Use the links on this page where you'll be directed to the Defence Careers website.**Please Note:*** All applications must be made online, via the Defence Careers website. Each listing contains the Position Description and a Contact Us option for any queries or technical issues.* Your cover letter will be a key part of our selection process, so please highlight how your experience relates to the key activities outlined in the Advert and Position Description.* Applicants will be required to undergo a pre-employment drug-screening test prior to any offer of employment being made.NZDF Employees/Members – please apply internally via the HR Toolkit; this will ensure that you are visible as an internal candidate.NZDF Contractors – please apply via the Defence Careers website.NZDF Reserves – please apply via the Defence Careers website if you cannot access the HR Toolkit.**Please Note:**To be eligible for the required level of government security clearance with the NZ Defence Force, you need to meet certain citizenship and residency criteria. Here's what you need to know:Higher Level Security Clearance* You **must** be a New Zealand citizen **or** you must hold New Zealand Permanent Residence **or** have a current New Zealand Residency Class Visa.* At minimum, you **must** hold New Zealand Permanent Residence **or** have a current New Zealand Residency Class Visa, **and** you must be a citizen of and have lived in Australia, Canada, United Kingdom, United States of America or New Zealand continuously for the last ten (10) years.* You **must** have a ten (10) year background history that can be verified and assessed appropriately by the NZ Security Intelligence Service (NZSIS) to determine if you are suitable for a security clearance at this level.If you do not meet the minimum criteria, unfortunately, your application will not be accepted. We do welcome your application at a time when you will meet the requirements.## Ngā taipitopito tūranga mahi | Job details| | || --- | --- || Employer: | NZ Defence Force || Location: | Wellington - Wairarapa || Position type: | Ongoing - Full Time || Category: | Communications, media, & marketing || Date listed: | 10-Nov-2026 || Salary range: | N/A || Closing date: | 23-Nov-2026 || Reference: | NZ/DF-2611021 || Attachment: | No File Attached || File links: | || Website: | www.nzdf.mil.nz/ |Note: You may be redirected to the employer's careers website.