Paid Media Manager

Gallagher Group Limited; Hamilton; Hybrid; NZD 90,000 - 120,000; Full time

Benefits offered by this job

Competitive salary and bonuses

Hybrid flexibility

KiwiSaver on-top and Life and DisabilI

Mentorship and professional dev

Job summary

Gallagher Group Limited is seeking a Paid Media Manager in Hamilton to lead strategy, performance, and evolution of paid media across Gallagher Security. You will own planning, campaign development, agency management, budgeting and reporting, partnering with marketing, sales and regional teams to drive awareness, demand, and pipeline globally.

The role reports to the Head of Digital and requires 4–6+ years in paid media with hands-on experience across LinkedIn, Google and programmatic channels.

Qualifications

• 4–6+ years’ experience in paid media, performance marketing or digital advertising.
• Experience managing agency partners and campaigns across platforms (LinkedIn, Google, programmatic).
• Strong knowledge of funnel metrics, conversion optimization, and analytics/reporting tools.
• Ability to develop clear campaign briefs and collaborate with brand, product, and regional stakeholders.

Responsibilities

• Own and evolve the global paid media strategy across channels and regions.
• Develop master campaign briefs and ABM approaches aligned to priorities and accounts.
• Lead the media agency relationship and ensure campaigns launch effectively and spend stays on track.
• Use funnel and conversion data to improve performance and lead progression (MQL to SQL).
• Partner with cross-functional teams to align paid activity with buyer journeys and future personalization.

Skills

Paid media

Performance marketing

Digital advertising

Agency management

Tools

LinkedIn Ads

Google Ads

Programmatic

Job description

About Gallagher

Our purpose at Gallagher is ‘Protect what matters most’ and we live it every day, whetherthat’sprotecting the world’s highest security environments or agricultural businesses, we care deeply about our people, their families, and our wider communities.

Gallagher Security is on a mission to unlock more value for our customers through the power of our people and solutions - and right now is a pivotal moment in our evolution.We’rescalingwith intent, driving an incredible growth trajectory with innovationand customer impactat the heart of everything we do. With operations across New Zealand, Australia, Asia, Africa, the USA, Canada, and Europeand exports to over 140 countrieswe’rebuildingglobally focused career pathways right here in New Zealand.

As we expand our Hamilton-based teams,this is your chanceto be part of a true Kiwi tech success storymaking a global impact. Ifyou’redriven by passion and purpose to protect what matters most, comehelp shapethe future ofwhat’spossiblewith us.

The Opportunity

We're looking for a Paid Media Manager to lead the strategy, performance, and evolution of paid media across Gallagher Security. Building on a strong foundation, you'll shape how we invest, engage priority audiences, and use paid media to drive awareness, demand generation, and pipeline growth across global markets.

Reporting to the Head of Digital, you'll own the paid media function end to end, from strategic planning and campaign development through to agency management, optimisation, budget ownership, and performance reporting. Working closely with marketing, sales, and regional teams, you'll ensure paid media delivers measurable business impact at every stage of the customer journey.

Key responsibilities include:

• Own and evolve the global paid media strategy across channels, platforms and regions, identifying where to invest, test and optimise.
• Develop master campaign briefs and account-based marketing approaches aligned to business priorities, buyer needs and priority accounts.
• Lead the media agency relationship, ensuring campaigns launch effectively, spend remains on track and performance expectations are met.
• Use funnel and conversion data to improve performance, shift investment and strengthen lead progression from MQL to SQL.
• Partner with digital, brand, creative, product and regional teams to align paid activity with buyer journeys, attribution and future personalisation capability.

About You

You love finding smarter ways to reach, engage, and convert audiences. Commercially savvy and data-driven, you're comfortable challenging assumptions, uncovering opportunities, and using insights to optimise performance. Whether you're partnering with agencies, influencing stakeholders, or shaping strategy, you bring energy, curiosity, and a relentless focus on results.

You’ll bring:

• 4–6+ years’ experience in paid media, performance marketing or digital advertising, ideally in B2B, a technical industry or an agency environment.
• Proven experience managing agency partners and campaigns across platforms such as LinkedIn, Google and programmatic media.
• Strong knowledge of funnel metrics, conversion optimisation, MQL-to-SQL progression and digital analytics or reporting tools.
• The ability to develop clear campaign briefs and collaborate effectively with brand, creative, product, communications and regional stakeholders.
• Excellent communication, organisation and project management skills, with a proactive, solutions-focused approach.

Working at Gallagher

At Gallagher, we foster a collaborative, innovative environment where continuous improvement is how we work. In this role, you’ll have the opportunity to directly influence how customers, partners and teams learn about our technology, helping create training content that is accurate, accessible and impactful. You’ll work alongside passionate product, training and learning design specialists in a culture that values curiosity, trust, practical problem solving and balance so you can thrive both professionally and personally.

We also offer:

• Competitive salary and bonuses
• Hybrid flexibility (typically 3 days in the office a week, with additional onsite days required depending on work demands)
• KiwiSaver on-top and Life and Disability insurance
• Mentorship and professional development opportunities
• A supportive team culture with team-building events, and a fun environment

Growth at Gallagher is constant, and we are building our team with like-minded individuals who relate to our story so that together we can continue to push the boundaries of what is possible.