Media Relations Strategist

University-of-Auckland; Auckland; Hybrid; NZD 87,000 - 118,000; Full time

Benefits offered by this job

Hybrid/remote work

Competitive remuneration package

5 weeks annual leave

On-site childcare

Job summary

The University of Auckland is seeking a talented Media Adviser to promote research, teaching excellence and societal impact through proactive media engagement and external communications. You’ll identify stories, transform complex ideas into compelling content, and connect journalists with experts.

You'll work with academics, researchers and professional staff to promote the University's profile through strategic media outreach and high-quality communications materials.

Qualifications

• Outstanding writing and storytelling skills
• Experience developing media content and communications materials
• Strong relationship-building and stakeholder management capability
• Sound judgement and professionalism when dealing with sensitive issues
• Experience in complex organisations
• An interest in digital and emerging communications channels

Responsibilities

• Develop and pitch stories to build the University’s profile, reputation and influence
• Write media releases, media responses, key messages and external communications content
• Build strong working relationships with journalists, editors and media outlets
• Identify opportunities to showcase research breakthroughs, student success stories and institutional achievements
• Prepare briefing materials and support University spokespeople for media engagement
• Monitor media coverage, emerging issues and sector trends
• Contribute to integrated external communications across traditional, digital, social media and emerging channels
• Support communications during significant issues, incidents or high-profile events

Skills

Writing

Storytelling

Media relations

Stakeholder management

Digital channels

Job description

The University of Auckland is seeking a talented Media Adviser to promote research, teaching excellence and societal impact through proactive media engagement and external communications. You’ll identify stories, transform complex ideas into compelling content, and connect journalists with experts.

You'll work with academics, researchers and professional staff to promote the University's profile through strategic media outreach and high-quality communications materials.