Marketing Lead - Visitor Experiences

Whanganui District Council; Whanganui; On-site; NZD 90,000 - 140,000; Full time

Job summary

Whanganui District Council is seeking a Marketing Lead - Visitor Experiences to be the sole marketing lead for our entire visitor portfolio, including Discover Whanganui (RTO), the Whanganui isite, venues and visitor events.

In this role you will lead destination marketing strategy and campaigns, promote our venues, events and visitor services, and manage our digital presence across Discover Whanganui and social media.

Qualifications

• Proven success in tourism, destination, or event marketing.
• Strong digital and storytelling skills.
• Ability to work strategically and deliver on the ground.

Responsibilities

• Lead destination marketing strategy and campaigns.
• Promote our venues, events and visitor services.
• Manage our digital presence across Discover Whanganui and social media.
• Work with iwi, tourism operators, and national tourism bodies.
• Champion the Whanganui brand locally, nationally, and internationally.

Skills

Tourism marketing

Digital storytelling

Strategic execution

Place branding

Job description

Whanganui District Council

Whanganui is a place of art, heritage, design, and natural beauty - and we're ready to tell that story to the world.

We're looking for a Marketing Lead - Visitor Experiences to be the sole marketing lead for our entire visitor portfolio, including Discover Whanganui (RTO), the Whanganui isite, Council venues, and visitor events.

In this role, you will:

• Lead Whanganui's destination marketing strategy and campaigns
• Promote our venues, events, and visitor services
• Manage our digital presence across Discover Whanganui and social media
• Work with iwi, tourism operators, and national tourism bodies
• Champion the Whanganui brand locally, nationally, and internationally

You will bring:

• Proven success in tourism, destination, or event marketing
• Strong digital and storytelling skills
• The ability to work strategically and deliver on the ground
• A passion for authentic place branding

This is your chance to shape how Whanganui is experienced and remembered.

Location: Whanganui, New Zealand

Applications close: 30 September 2026

Enquiries: [e-mail]

Reference code 6931898

Applications close 30 September 2026