Google Advertising Specialist

Onboard Marketing; Auckland; On-site; NZD 60,000 - 90,000; Full time

Job summary

Onboard Marketing in Auckland is seeking a hands-on Google Ads specialist to manage client campaigns end-to-end, across Search, Display, and remarketing. You will set up campaigns, monitor performance, and work with clients to maximise ROI.

You will conduct keyword research, craft compelling ad copy, and test approaches to improve click-through rates and conversions. You will also analyse data in GA4 and Looker Studio to inform optimised strategies.

Qualifications

• Has proven hands-on experience managing Google Ads campaigns.
• Understands campaign structure, targeting, bidding and optimisation.
• Is confident interpreting campaign data and turning it into practical recommendations.
• Has experience with Google Analytics 4 and conversion tracking.
• Is organised, proactive and comfortable managing multiple client accounts.
• Has strong written communication and attention to detail.
• Can work independently while contributing to a collaborative team.
• Takes ownership of campaign performance and genuinely cares about client results.
• Has agency experience or experience managing campaigns across multiple industries.
• Experience with reporting platforms would be an advantage.

Responsibilities

• Set up and manage Google Ads campaigns.
• Conduct keyword and competitor research.
• Write and test effective ad copy.
• Manage Search, Display, Performance Max and remarketing campaigns.
• Monitor budgets, conversions and campaign performance.
• Optimise campaigns to improve leads, sales and ROAS.
• Review landing pages and identify conversion-rate improvements.
• Set up and check conversion tracking.
• Prepare clear performance reports and recommendations.
• Communicate campaign results and opportunities with clients and the wider team.

Skills

Google Ads management

Campaign analysis

Conversion tracking

GA4 experience

Client communication

Independent work

Agency experience

Reporting and data

Interpreting data into recommendations

Tools

Google Tag Manager

Looker Studio

Meta Ads Manager

GA4

Job description

Jora New Zealand will close on 16th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Onboard Marketing – Auckland, North Island

Key responsibilities

• Setting up and managing Google Ads campaigns
• Conducting keyword and competitor research
• Writing and testing effective ad copy
• Managing Search, Display, Performance Max and remarketing campaigns
• Monitoring budgets, conversions and campaign performance
• Optimising campaigns to improve leads, sales and return on ad spend
• Reviewing landing pages and identifying opportunities to improve conversion rates
• Setting up and checking conversion tracking
• Preparing clear performance reports and recommendations
• Communicating campaign results and opportunities with clients and the wider team

About you

• Has proven hands-on experience managing Google Ads campaigns
• Understands campaign structure, targeting, bidding and optimisation
• Is confident interpreting campaign data and turning it into practical recommendations
• Has experience with Google Analytics 4 and conversion tracking
• Is organised, proactive and comfortable managing multiple client accounts
• Has strong written communication and attention to detail
• Can work independently while contributing to a collaborative team
• Takes ownership of campaign performance and genuinely cares about client results
• Has agency experience or experience managing campaigns across multiple industries
• Experience with Meta Ads Manager, Google Tag Manager, Looker Studio or other reporting platforms would be an advantage