Advisor - Content and Channels | Kaitohutohu

Stats NZ; Wellington; On-site; NZD 77,000 - 91,000; Full time

Benefits offered by this job

37.5 hour work week

15 days sick leave allowance

3 extra leave days at year end

Flu vaccines and EAP health benefits

Career development opportunities

Job summary

Stats NZ is seeking an Advisor - Content and Channels to lead social media and digital storytelling from our Wellington base. You will manage day-to-day social activity, create short-form video and contribute to broad communications projects in our centralised team.

You’ll work across channels, tailor messages for different audiences, and apply analytics to improve content while growing engagement and reach. This role supports decision-making and public-facing storytelling.

Qualifications

• Experience creating, publishing and evaluating social media and digital content for an organisation.
• Strong writing and storytelling skills, with the ability to make complex information clear and engaging.
• Practical experience creating short-form video and simple visual content.
• Understanding social media analytics, audience insights and how to use them to improve content.
• Ability to tailor communications for different channels and audiences.
• Strong relationship-building, organisation and time-management skills.
• Creativity, sound judgement and a willingness to learn and adapt.
• A tertiary qualification in communications, marketing, public relations, journalism or a related field, or equivalent knowledge.
• Demonstrated commitment to continuous learning and applying cultural capability in their practice.

Skills

Social media experience

Strong writing

Video content creation

Analytics

Channel tailoring

Organization

Creativity

Cultural capability

Willingness to learn

Education

Tertiary qualification in communications/marketing/public relations/journalism

Job description

• Bring your creativity and digital storytelling skills to a role where you can make a visible impact
• Permanent, Full-time role based in Wellington

The role | Te tūnga

As Advisor - Content and Channels, you will be part of the Communications Team within the Office of the Chief Executive. We are a centralised communications and marketing function providing strategic and tactical marketing and communications support across Stats NZ.

You’ll help shape how Stats NZ connects with its audiences through engaging, audience-focused communications. You’ll take the day-to-day lead for our social media activity, create digital content including short-form video, and contribute to wider communications and marketing projects across a broad range of topics. This is an opportunity to bring fresh ideas, respond to emerging trends and take real ownership of our social and digital channels.

What you bring | Nōu te rourou

We’re Looking For Someone Who Brings

• Experience creating, publishing and evaluating social media and digital content for an organisation
• Strong writing and storytelling skills, with the ability to make complex information clear and engaging
• Practical experience creating short-form video and simple visual content
• An understanding of social media analytics, audience insights and how to use them to improve content
• The ability to tailor communications for different channels and audiences
• Strong relationship-building, organisation and time-management skills
• Creativity, sound judgement and a willingness to learn and adapt
• A tertiary qualification in communications, marketing, public relations, journalism or a related field, or equivalent knowledge
• Demonstrated commitment to continuous learning and applying cultural capability in their practice

We recognise that valuable skills can come from a range of industries, including unpaid work. We welcome and value all forms of transferable skills. Please bring your full unique self to your application.

For all our roles, we’re looking for people who:

• Act with integrity, take responsibility, and do what’s right even when it’s hard.
• Understand the ‘why’ behind their work and focus on delivering real value.
• Stay curious and open to learning, seeing challenges as chances to grow.
• Build respectful and inclusive relationships, grounded in care for others.
• Work collaboratively across boundaries and contribute to collective outcomes.

We don’t expect you to know everything. What matters is your genuine interest, commitment, and readiness to grow with us. Tell us about yourself in your cover letter, what attracted you to this role, and what you would bring to Stats NZ.

About Us | Ko mātou

Stats NZ | Tatauranga Aotearoa is the National Statistics Office, leading the way in data and insights. While this is our focus, it’s our people who are central to everything we do. We value diverse perspectives and experiences, recognising that our work is strengthened by the people behind it.

The data and insights we produce help shape decisions across government, communities, and businesses, and plays an important role in telling the story of Aotearoa New Zealand. Our mahi supports informed decision making at both national and local levels, helping improve outcomes for people, the economy, and the environment.

We’re proud of the role we play in guiding and strengthening the data system, with a goal of delivering high quality data with equitable access for all.

What’s in it for you? | Ngā hua ka riro ki a koe

Some Key Benefits Include

• 37.5 hour work week
• 15 days sick leave allowance (to be used for yourself or people under your care)
• 3 extra leave days (taken during end-of-year office closure)
• Flu vaccines, Employee Assistance Programme (EAP), Visual and hearing health benefits and corporate rates for a variety of services and products
• Opportunities for career development and progression

Salary: $77,259 - $90,893 + KiwiSaver

You must have a valid work permit or visa to live and work in Aotearoa New Zealand. Background and various pre-employment checks are part of our recruitment process.

Please reach out to [e-mail] if you have any questions.