Activation Manager

FlockHill; Auckland; Hybrid; NZD 90,000 - 130,000; Full time

Job summary

Auckland FC is seeking a Senior Activation Manager to lead the activation of partner commitments and deliver memorable experiences for fans, partners, and the club. You will coordinate matchday activations, hospitality, and campaigns, working across marketing, digital, and commercial teams to maximize value.

In this fast-paced role you will manage activation plans, timelines and budgets, build strong partner relationships, and provide insights to demonstrate impact.

Qualifications

• Experience in sponsorship activation, partnerships, events or a similar role.
• Outstanding organisational and project management skills.
• Strong communication skills and the ability to build trusted relationships.
• A proactive, solutions-focused approach.
• The ability to stay calm under pressure, especially during events and matchdays.

Responsibilities

• Coordinating exciting partner activations on matchdays and at club events.
• Delivering hospitality experiences that leave a lasting impression.
• Collaborating with Marketing and Digital teams on partner campaigns.
• Managing activation plans, timelines and budgets.
• Preparing reports and insights to showcase results.
• Identifying new and creative ways to engage fans and elevate partner experiences.
• Acting as a trusted point of contact for partners throughout the activation process.

Skills

Sponsorship activation

Partnership development

Project management

Communication skills

Relationship building

Job description

Help bring Auckland FC partnerships to life

At Auckland FC, we're building something special, and we're looking for someone equally special to join us.

With one of our team members heading overseas, we're on the lookout for a Senior Activation Manager to join our Commercial team and help deliver outstanding experiences for our partners, fans and community.

This is an opportunity to step into a dynamic role where you'll work alongside passionate people, collaborate with leading brands, and play a key part in ensuring our partnerships come to life in meaningful and memorable ways. From matchdays and hospitality experiences to digital campaigns and community activations, you'll be at the centre of the action.

What you'll be doing

As one of our Senior Activation Managers, you'll take the lead in bringing partner commitments to life and ensuring every activation is delivered seamlessly and professionally. You'll work closely with teams across the club and build strong relationships with our commercial partners to create experiences that deliver real value.

Coordinating exciting partner activations on matchdays and at club events

Delivering hospitality experiences that leave a lasting impression

Collaborating with Marketing and Digital teams on partner campaigns

Managing activation plans, timelines and budgets

Preparing reports and insights to showcase results

Identifying new and creative ways to engage fans and elevate partner experiences

Acting as a trusted point of contact for partners throughout the activation process

About you

You'll be someone who thrives in a fast-paced environment, takes accountability, and loves making things happen. You will thrive from seeing a project through from concept to execution.

You'll likely bring:

Experience in sponsorship activation, partnerships, events or a similar role

Outstanding organisational and project management skills

Strong communication skills and the ability to build trusted relationships

A proactive, solutions-focused approach

The ability to stay calm under pressure, especially during events and matchdays

Bonus points if you've worked in sport, entertainment, events or hospitality, and understand what it takes to deliver world-class experiences for partners and fans.

Why Auckland FC?

This is more than just a job.

It's a chance to join a club on an exciting journey and contribute to a growing sporting organisation that's creating unforgettable moments both on and off the field.

You'll be part of a passionate and collaborative team, work with some fantastic partners, and have the opportunity to make a genuine impact every day.

If you're a relationship-builder, an exceptional organiser, and someone who loves seeing great ideas come to life, we'd love to hear from you.

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