1-Month Contract: Dark Literary Content Creator

Twine; New Zealand; On-site; NZD 45,000 - 56,000; Full time

Job summary

Twine is seeking a one-month contract Social Content Producer to shape the online presence of a dark literary brand exploring psychological and supernatural horror, grief, trauma, tarot, and taboo fiction. You will collaborate to turn original writing, reviews, and digital products into engaging social content that resonates with a niche audience and drives engagement and sales.

This role requires sensitivity to mature themes, a creative approach to visual storytelling, and the ability to adapt

Qualifications

• Proven experience creating social content for literary or niche brands.
• Strong portfolio showing visual storytelling and short-form video.
• Proficiency with Instagram and Facebook formats and algorithms.
• Ability to handle mature themes with professionalism.
• Experience with analytics and adapting strategies.
• Experience with TikTok, Pinterest, Threads, Etsy is a plus.
• Excellent communication and collaboration.
• Availability for a one-month, full-time contract.

Responsibilities

• Develop a weekly content calendar for Instagram and Facebook (7 posts per week).
• Produce reels, carousels, and visuals aligned with the brand tone and themes.
• Create original footage or imagery with hooks, retention strategies, calls to action.
• Adapt content based on analytics, feedback, and campaign launches.
• Collaborate on concepts, revisions, and approvals to meet brand standards.
• Optionally extend content reach to TikTok, Pinterest, Threads, or Etsy.

Skills

Social content creation

Visual storytelling

Short-form video

Carousel design

Analytics interpretation

Content planning

Communication

Tools

Instagram

Facebook

Job description

Twine is seeking a one-month contract Social Content Producer to shape the online presence of a dark literary brand exploring psychological and supernatural horror, grief, trauma, tarot, and taboo fiction. You will collaborate to turn original writing, reviews, and digital products into engaging social content that resonates with a niche audience and drives engagement and sales.

This role requires sensitivity to mature themes, a creative approach to visual storytelling, and the ability to adapt