Web Specialist

The Access Group; Oslo; Hybrid; NOK 550,000 - 750,000; Full time

Job summary

The Access Group is seeking a hands-on web specialist to own and continuously improve our B2B marketing website. You will update content, run experiments, and use data to guide decisions across the full user journey from first click to conversion.

Working with the marketing team, you will publish content, optimize pages, and report on performance using Google Analytics and other tools, helping us elevate SEO and conversion across Access products.

Qualifications

• Hands-on web specialist owning a B2B marketing website and improving it daily.
• Update content and test ideas to improve results using data.
• Care about the full user journey from first click to conversion.
• Collaborate with marketing to maintain smooth operations and peak performance.

Responsibilities

• Publish content, maintain pages and ensure the site runs smoothly.
• Run CRO activities, including A/B testing and optimising landing pages and user journeys.
• Support SEO by improving page content and structure to boost visibility.
• Track website performance using analytics and turn insights into actions.

Skills

Data-driven decisions

Ownership

Collaborative teamwork

Tools

Umbraco CMS

Google Analytics

Google Tag Manager

SEO tools

Job description

We’re looking for people to join the Access family, who share our passion for believing in better, and who will help us continue to grow.

Love Work. Love Life. Be You. - is central to our success and how we give our customers the freedom to do more of what’s important to them.

What does Access offer you?

We offer a blended approach to office working, encouraging you to collaborate and connect in one of our thriving offices. We deliver on what we say, taking the development of our people seriously. We’ll work with you to progress your success plan and provide opportunities to accelerate your career.

On top of a competitive salary, our wellbeing days taking you to 25 days leave a year and a health contribution, you’ll also be able to choose from a range of benefits to suit you. We’re an organisation that likes to give back, so you’ll also have two charity days allocated to support a cause that matters to you.

About you:

You’re a hands‑on web specialist who enjoys taking ownership of a B2B marketing website and making it better every day. You’re just as happy updating content as you are testing new ideas to improve results. You use data to guide your decisions and you care about the full user journey, from first click to conversion. You work closely with others across marketing to keep everything running smoothly and performing at its best.

Day-to-day, you will:

• Manage the website day to day, publishing content, maintaining pages and keeping everything running smoothly.
• Run conversion rate optimisation (CRO) activity, including A/B testing and improving landing pages and user journeys.
• Support search engine optimisation (SEO) by improving page content and structure to boost visibility in search and AI-driven platforms.
• Track and report on website performance using tools like Google Analytics, turning insights into clear actions.

Your skills and experiences might also include:

• Experience using a content management system (CMS) such as Umbraco to manage and publish web content.
• Confidence running experiments and using data to improve website performance and conversions.
• Familiarity with analytics and tracking tools like Google Analytics and Google Tag Manager.
• An interest in how search is evolving, including AI-driven discovery, and how to optimise for it.

What are we all about?

The Access Group is one of the largest UK-headquartered business management software providers. It provides solutions that empower more than 160,000 small and mid-sized organisations in commercial and non-profit sectors across Europe, USA and APAC, giving every employee the freedom to do more of what’s important. Its innovative cloud solutions and integrated AI software experience across multiple Access products transform how business technology is used.

With over 9,300 talented individuals driving innovation and customer excellence, we’re shaping the future of work. And we want you to be part of it. At Access, people are at the heart of everything we do. We’re committed to creating an inclusive, high-performing culture where everyone feels valued, respected, and empowered to thrive. If you’re excited about this role - even if your experience doesn’t tick every box - you might be exactly who we’re looking for.

We believe in equality for all and the transformative power of diversity. So why not join our vibrant team, where you can love what you do, love how you live, and most importantly, be authentically you?

Let’s make a difference together.

Love Work. Love Life. Be You.