Marketing Manager (DENZA Brand) - Norway

BYD Europe; Oslo; On-site; NOK 600,000 - 1,000,000; Full time

Job summary

An exciting opportunity awaits as a Marketing Manager for the DENZA Brand, where you will play a pivotal role in building the brand from the ground up. This role involves developing innovative marketing strategies, enhancing brand awareness, and managing public relations to ensure the brand's visibility. You will be at the forefront of the European transition to zero-emission transportation, making a significant impact on sustainability. Join a dynamic team that is passionate about creating a cleaner future and take on the challenge of driving sales and marketing excellence in the automotive sector. If you are results-oriented and ready to embrace this mission, we want to hear from you!

Benefits

Competitive remuneration

KPI variable salary

Company car

Teambuilding events

Qualifications

• 8+ years of experience in marketing management within the automotive industry.
• Excellent communication skills in English and Norwegian are mandatory.

Responsibilities

• Develop and execute regional marketing strategies and annual plans.
• Supervise dealer marketing plans and provide support to dealers.

Skills

Digital Skills

Communication Skills

Time Management

Customer-oriented Mindset

Interpersonal Skills

Results-oriented

Resilience

Education

University Degree in Marketing

University Degree in Sales

Job description

About the role

As the Marketing Manager of DENZA Brand, you will be responsible to build the brand from 0-1 and drive sales in Local market. This position plays a critical role in marketing planning and analysis, localization, public relations management, dealer marketing supervision, and budget steering and need strong collaboration ability.

The Key responsibilities will be:

• Marketing Strategy and Planning: Develop and execute regional marketing strategies and annual plans for the brand, aligning with business objectives and Global Marketing Strategic Guidelines.
• Brand Promotion and Awareness: Collaboratively work with the European PR and Event team, for all marketing activities execution in the region such as National Events, advertising, digital campaigns... to enhance the brand awareness and influence.
• Public Relations: Maintain a good relationship with press, media, agencies, social influencer in relation with the PR Manager to ensure visibility and reputation of the brand and product stories and handle public relations issues promptly.
• Dealer Marketing Management: Supervise Dealer Marketing Plans and executions and provide dealers with marketing support and guidance.
• Market Research and Analysis: Conduct in-depth market research on the region and monitor competitor activities. Conduct post event analysis to understand effectiveness of action and feed this information into the marketing plan process.
  Budget Management: Take responsibility of steering marketing budget, ensure the rational use of the marketing funds and optimize the ROI.
• Brand Ambassador: Be the brand Ambassador of the region within industry and key media.
• Localization and Compliance Management: Take responsibility for ensuring dealer websites, signage and any marketing materials are localized, up to date, and in compliance with BYD CI policy.
• Additional Responsibilities: Take on additional tasks and responsibilities as assigned by the Country Manager and senior management to support the company’s growth objectives.

Required skills, qualifications and experience:

• University Degree in Marketing, Sales or commercial disciplines.
• Solid Experience in Automotive industry or Branded Retail Products.
• 8+ years of experience in roles related to Marketing management in Automotive business.
• Excellent Digital skills
• Customer-oriented mindset.
• Excellent communications and interpersonal skills.
• Able to prioritize and work proactively with efficient time management skills.
• Resilient and open minded.
• Results oriented. Ability to work to deadlines, hands on approach, motivated to get results.
• Effective and eloquent communicator in English & Norwegian languageis mandatory (Other European languages and/or Mandarin Chinese would be a plus).
• Connected with our Mission and a more sustainable Future.

We offer:

• Performance and experience based competitive remuneration, KPI variable salary, company car (if applicable).
• Department & company wide teambuilding events.
• An exciting opportunity to be part of European transition to Zero Emissions transportation and de-carbonization of the economy.

Our Purpose is tobuild a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team