Head of User Engagement

Schibsted Marketplaces (Soon-to-be-Vend) is home to the most trusted and visited online marketplaces in the Nordics – including FINN (Norway), Blocket (Sweden), DBA and Bilbasen (Denmark), and Tori and Oikotie (Finland). Every day, we help millions of people make life-changing decisions – to buy, sell, hire, or get hired – by creating trusted matches through smart technology, strong brands, and deep local expertise.

We're seeking a Head of User Engagement to lead our growing team of Marketing Automation Managers and Marketing Data Analysts. This team is responsible for creating seamless, personalized, and data-driven marketing experiences across our Nordic portfolio of beloved marketplace brands, including FINN, Blocket, Tori, Oikotie, DBA, and Bilbasen.

So if you are passionate about

• Turning data into meaningful customer journeys and record-breaking marketing results.
• An expert in marketing automation, marketing data and CDPs — with a talent for leading teams and getting things done? Then you might be the one we’re looking for.

WHAT YOU’LL DO

• Lead, inspire and develop a team of 8 specialists (5 marketing automation managers + 3 data analysts)
• Own and evolve our user engagement strategy across the customer lifecycle
• Translate business goals and customer insights into journeys that drive engagement, retention, and value
• Collaborate closely with Product, Tech, Brand and Growth teams across the Nordics
• Ensure smart use of customer data and marketing automation tools across our marketplaces
• Drive the development and use of our Customer Data Platform (CDP) to enable personalization at scale
• Turn strategy into action — and action into results

WHO YOU ARE

• A strategic yet hands-on leader with a strong track record in marketing automation, data-driven marketing, and customer journey orchestration
• Deep understanding of data analytics, CDPs, CRM, marketing tech stacks, and how to activate data
• Strong analytical mindset — comfortable working with performance metrics and marketing data
• Excellent collaboration skills — you work well across teams, cultures, and countries
• Fluent in English, both written and verbal. The Nordic language is a plus.

WHAT WE OFFER

• A key role in a strong and collaborative Nordic Marketing Automation Team.
• High degree of responsibility from day one, with continuous opportunities for learning and development
• A hybrid work setup and centrally located offices in Oslo/Stockholm/Helsinki
• Competitive compensation and benefits
• A people-first company culture built on trust, curiosity, and impact.

GOT YOUR ATTENTION?

Let us hear from you!

If this sounds like a perfect fit for you, please send us your application no later than 24th May 2025 ? The application needs to include: A Resume and a Cover Letter

Director, Brands & Marketing - Janne Jacobsen (janne.jacobsen@schibsted.com) is happy to answer any question you might have about the role. If you have any questions about the recruitment process, you can reach out to Senior Talent Acquisition Partner - Clayton Don Corda (clayton.don.corda@schibsted.com) We’ll review applications on an ongoing basis.

We’re looking forward to hearing from you!