Growth Platform Lead - Data-Driven Mobility & Conversion

Hammer & Hanborg AB; Oslo; On-site; NOK 1,000,000 - 1,600,000; Full time

Job summary

Oslo Taxi and TaxiFix is seeking a commercially minded, data-driven Head of Growth Platform to lead the growth engine for TaxiFix. You will align data, product, pricing, CRM and marketing to drive completed trips, conversions and loyalty.

You will oversee the Growth Platform Team, coordinate with analytics, product, technology and operations, and prioritise initiatives with measurable impact, turning insight into actionable commercial initiatives.

Qualifications

• Experience driving measurable growth in a digital service, platform or high-transaction business.
• Strong ability to tie customer journeys to commercial impact.
• Proven track record with marketing automation and data-led decision making.
• Comfortable collaborating across marketing, product, analytics and operations.

Responsibilities

• Develop and drive the demand and commercial growth strategy for Oslo Taxi and TaxiFix.
• Own and drive KPIs related to completed trips, conversion, active users, repeat usage, availability and profitable growth.
• Increase conversion and the number of completed trips through stronger digital customer journeys.
• Identify where customers drop off and prioritise initiatives that reduce friction.
• Use data, customer insight and KPIs to prioritise, test, learn and improve.
• Drive experiments related to segments, customer dialogue, timing, pricing and user experience.
• Develop CRM, personalisation, marketing automation and digital communication flows.
• Work closely with Product, Data & AI, Technology, Finance and Operations to turn insight into concrete initiatives.
• Contribute to the commercial development and use of pricing mechanisms and steering models.
• Lead and develop the Growth Platform Team.

Skills

Growth strategy

Data-driven decision making

CRM & marketing automation

KPI management

A/B testing

Tools

Google Analytics

Job description

Oslo Taxi and TaxiFix is seeking a commercially minded, data-driven Head of Growth Platform to lead the growth engine for TaxiFix. You will align data, product, pricing, CRM and marketing to drive completed trips, conversions and loyalty.

You will oversee the Growth Platform Team, coordinate with analytics, product, technology and operations, and prioritise initiatives with measurable impact, turning insight into actionable commercial initiatives.