Social Media Specialist

DigiGamma; Haarlem; Hybrid; EUR 42,000 - 64,000; Full time

Benefits offered by this job

Remote work one day per week

Global team collaboration

Job summary

DigiGamma is seeking a Social Media Specialist to drive brand awareness and engagement across B2B and B2C audiences. You will craft compelling content, manage social channels, and develop campaigns to grow the online presence of DigiGamma.

You will collaborate with Sales, Marketing, and Product teams, monitor performance, and adapt strategies to changing social trends. Remote-1 day/week; hybrid collaboration across international teams.

Qualifications

• 3–5 years of experience in social media monitoring, insight and data analysis.
• Experience with enterprise social media monitoring tools (Sprinklr, Crimson Hexagon, Tableau).
• Experience analyzing and understanding social media landscape (Facebook, Instagram, Twitter, YouTube).
• Proven ability to translate metrics into business actions and communicate results.

Responsibilities

• Collaborate with Sales and Marketing to raise awareness for DigiGamma across B2B and B2C partners.
• Grow social base and brand awareness via organic and paid programs.
• Develop and manage engaging content and assets for social channels.

Skills

Social media analytics

Content creation

Campaign planning

Cross-functional collaboration

Community management

Tools

Sprinklr

Crimson Hexagon

Tableau

Job description

You are a social media native. You stay a step of ahead of social media trends, and relish adapting to and leveraging every algorithmic shift the platforms throw your way. You love numbers and taking the data and putting it into a digestible format for those who don’t speak in those terms. And you thrive in a creative, collaborative and results-oriented work environment.?
YOU are the ONE we are looking for….
As the Social Media Specialist, you will help us use all necessary digital tools to achieve our business growth goals.

Key Qualifications

• Collaborate with members of the Sales and Marketing teams to build broad awareness for the entire DigiGamma (B2B) as well as (B2C) partners through social outreach and engagement.
• Grow social media base and Brand awareness by driving both organic and paid social programs.
• Develop content and manage compelling photos and creative assets that engage our current audience and garner new fans and followers.
• Develop and execute campaigns, contests and promotions.
• Develop both a short and long-term social strategy with a calendar of relevant, scheduled posts. This will be determined with feedback from all Brand stakeholders and published on a shared calendar.
• Respond to all social media posts
• Manage social media channel password security. Regularly update passwords and evaluate associate ownership monthly, or more as needed, to maintain brand social media security.
• Participate in and manage Facebook, Twitter, Instagram, Pinterest, LinkedIn, YouTube and others. Because social media is beyond standard business hours, it is necessary to monitor and address social media needs during nights, weekends and holidays as needed.
• Develop a plan that engages all Brand stakeholders to be involved in the Brand’s social media presence.
• Coordinate analytic reporting: collect digital and social Key Performance Indicators (KPI’s) on a weekly basis to measure success of campaigns and strategies; Review results with department managers and make recommendations for modifications and improvement.
• Work closely with internal teams at DigiGamma to ensure all messaging is consistent with all partners Brands’ goals and culture.
• Monitor trends in social media channels, tools, and metrics, and appropriately apply that knowledge to increase social media effectiveness.
• Plan and conduct market research, with a focus on the business to business to consumer landscape, to identify opportunities for increased sales.
• Audit and report on competitors’ social media efforts.
• Collaborate with industry partners in cross-promotional opportunities

Description

Description

As a strategic thinker, this role acts as a liaison to inform digital marketing, content strategy, content creation and successfully content integration across all customer touch points. This position works closely with several key groups including our Marketing team as well as Product Design, Product Management and Sales. You will identify needs and new opportunities and aspire to increase brand awareness. In this role, you will be responsible for leading the development and overseeing the execution of 3form’s Digital Brand Marketing strategy.

Qualifications

• 3-5 years of experience in social media monitoring, insight and data analysis.
• Experience working with enterprise social media monitoring tools (Sprinklr, Crimson Hexagon, Tableau, etc.)
• Experience analyzing and understanding social media landscape (including, but not limited to, Facebook, Instagram, Twitter and YouTube)
• Track record of being an innovative thinker, collaborative team player and strong communicator

Skills

You’ll need to have:

• A self-professed numbers geek – able to sift through unstructured data and make sense of it all in a fast-paced, ever evolving environment
• Analytical eye for connecting social media community metrics to business objectives
• Track record of being an innovative thinker, collaborative team player and strong communicator
• Grow social media base and Brand awareness by driving both organic and paid social programs.
• Prior experience in Consumer Products a plus

What we offer:

• Remote work once a week
• Positive spirit within a top on the line international team
• Share the glory of disrupting the fintech landscape
• Challenging projects and freedom to experiment
• Continuous learning: free English classes, IT certifications, technical events, budget for book or online training sites
• Standard perks: free coffee / tea/ fruits, no dress code