Marketing Content Specialist

DigiGamma; Haarlem; Hybride; EUR 40 000 - 60 000; Plein temps

Avantages offerts par ce poste

Remote work once a week

Continuous learning: English classes,

Challenging projects and freedom to

Free coffee/tea/fruits

Résumé du poste

DigiGamma is seeking a Marketing Content Specialist to bring product launches and promotional calendars to life within the DigiGamma ecosystem. You will work closely with the marketing and creative teams to ensure timely updates across the homepage, landing pages, navigation, and campaign content, while maintaining high quality and consistency.

The role requires a solid understanding of SEO/SEM, content management systems, web analytics, and a data‑driven approach to improve user experience and

Qualifications

• Bachelor’s degree and 3–5 years of relevant work experience in online content distribution.
• Strong understanding of web platforms, content management systems, promotional systems and e-commerce platforms
• General understanding of web application development processes (layout/UI to relational databases)
• Good understanding of SEO/marketing techniques and best practices
• Tableau and Sisense experience preferred

Responsabilités

• Coordinate content updates across homepage, landing pages, navigation updates and campaign content.
• QA and test authored experiences to ensure high quality user experience.
• Schedule deployments of authored experiences and perform smoke testing and validation.
• Collaborate with marketing and Creative teams to deliver content and visibility to content produced.
• Work independently to balance workload and meet tight deadlines on multiple projects.

Connaissances

Content management

SEO & SEM

Google Analytics

Tag Manager

Link building campaigns

Web performance

Communication

Team collaboration

QA & testing

Formation

Bachelor’s degree

Outils

Tableau

Sisense

Description du poste

As a key member of the Digital e-commerce team, the Marketing Content Specialist will bring product launches and promotional calendars to life in the DigiGamma ecosystem. This role will require you to work collaboratively with others to ensure timely and accurate content updates to the site.

Key Qualifications

• Administer site content in coordination with promotional changes, content updates and marketing initiatives. Content includes homepage, landing pages, navigation updates and campaign content using multiple project and content management tools.
• Identify, research and recommend opportunities to improve site experience and conversion rate.
• Help improve process related to launching content on DigiGamma ecosystem.
• Perform QA and testing of all authored experiences to ensure the highest quality user experience.
• Schedule deployments of authored experiences and once deployed, perform smoke testing and validation.
• Understanding of digital marketing and how SEO/SEM fits into larger marketing initiatives.
• Knowledge of technical aspects of SEO (HTML mark up, canonical URLs, etc) and the ability to implement and manage supporting tactics.
• Up-to-date with the latest trends and best practices in SEO and SEM, and experience with SEO/SEM campaigns for e-commerce.
• Experience with link building campaigns.
• Strong understanding of website analytics tools, including Google Analytics.
• Strong written and verbal communication skills, strong organization skills, self-driven, and goal oriented.
• Experience using Tag Manager and/or remarketing platforms is a plus.
• Experience with social media advertising is a plus.

Description

Description

To work closely with the marketing team and support digital marketing initiatives. Working independently in pacing and balancing workload, in conjunction with production, (“work back”) schedules of multiple projects, with similar and tight deadlines on an ongoing basis. Partnering with the Creative team and deliver creative solutions to the Sales and Marketing teams while providing the best visibility to the content produced or licensed.

Qualifications

• Bachelor’s degree and a minimum of 3-5 years of relevant work experience in online content distribution
• Strong comprehension of web platforms; content management systems, promotional systems and e-commerce platforms
• General understanding of web application development processes (from layout/user interface to relational database structures)
• Good understanding of SEO/marketing techniques and best practices
• Tableau and Sisense experience preferred

Skills

You’ll need to have:

Ability to read, and interpret information using ecommerce tools, documents and data.

Ability to respond to common inquiries related to digital marketing results.

Ability to effectively present either verbally or in written form to management, peer groups, and/or other third parties.

Must have excellent management skills related to ecommerce and campaigns.

Must be efficient at organizing information, be able to solve practical problems and deal with a variety of situations.

Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form. Must have high attention to detail.

Must be able to work in a fast paced, dynamic environment and have the ability to work cross functionally and communicate effectively in a team setting.

What we offer:

• Remote work once a week
• Positive spirit within a top on the line international team
• Share the glory of disrupting the fintech landscape
• Challenging projects and freedom to experiment
• Continuous learning: free English classes, IT certifications, technical events, budget for book or online training sites
• Standard perks: free coffee / tea/ fruits, no dress code