Social Data Analyst: Drive Growth with Data Insights

dept; Amsterdam; Hybrid; EUR 45,000 - 70,000; Full time

Benefits offered by this job

Hybrid work policy (2-3 days in-office

24 vacation days per year

DEPT/YOU Learning Menu

Wellness discounts & healthy lunches

Job summary

DEPT® in Amsterdam is seeking a Social Data Analyst to turn data into actionable insights. You’ll work with strategists, creatives and community managers to uncover opportunities, measure impact and continuously optimise our work across paid and organic social.

The role focuses on building dashboards, reporting, and social audits to support new business pitches, with a hybrid work policy and a strong emphasis on data storytelling and KPI definition.

Qualifications

• 2-5 years of experience in social analytics, digital analytics or performance marketing.
• Strong understanding of social media platforms and their metrics (Meta, TikTok, LinkedIn, YouTube, Pinterest, etc.).
• Experience with reporting tools such as Looker Studio, Power BI or Tableau.

Responsibilities

• Analyse paid and organic social performance across multiple clients and platforms;
• Translate complex datasets into clear, actionable recommendations;
• Build and maintain reporting dashboards and performance frameworks;
• Conduct social audits and competitive analyses to support new business pitches;
• Identify audience, platform and content trends that can strengthen client strategies;
• Partner with strategists and creatives to optimise content based on performance insights;
• Define and monitor the KPIs that truly matter for each client;
• Support quarterly business reviews and client presentations with data-driven storytelling;
• Continuously improve how we measure social success across DEPT®.

Skills

Analytical mindset

Communication skills

Curious

Proactive

Tools

Looker Studio

Power BI

Tableau

Brandwatch

Emplifi

Job description

DEPT® in Amsterdam is seeking a Social Data Analyst to turn data into actionable insights. You’ll work with strategists, creatives and community managers to uncover opportunities, measure impact and continuously optimise our work across paid and organic social.

The role focuses on building dashboards, reporting, and social audits to support new business pitches, with a hybrid work policy and a strong emphasis on data storytelling and KPI definition.