Senior Strategy Partner

YunoJuno; Amsterdam; On-site; EUR 100,000 - 130,000; Full time

Job summary

Carat is seeking a Senior Strategy Partner to elevate our clients’ media strategies and business impact. You will lead strategic client engagement, partner with senior stakeholders, and shape the agency’s strategic agenda with cross-disciplinary solutions.

Join a team that blends craft, analytics, and collaboration to deliver growth, creative problem-solving, and globally consistent planning while tailoring approaches to local markets.

Qualifications

• Global stakeholder management across countries and cultures.
• Advising senior-level clients on strategic direction and selling in innovative ideas.
• Deep understanding of media, planning tools, econometrics, and insights development.

Responsibilities

• Lead strategic client leadership and be a seamless extension of client leadership teams.
• Drive media and communications planning with best-in-class strategic recommendations.
• Develop growth opportunities and guide cross-disciplinary solutions for clients.

Skills

Global stakeholders

Senior advisory

Media acumen

Strategic thinking

Mentorship

Analytics

Job description

Our client is looking for a Senior Strategy Partner to develop and deliver brilliant cross-disciplinary solutions that elevate the role of media on our clients' business agendas. You will deepen our client partnerships, manage and develop our strategic talent, lead strategy on new business pitches, and partner with the Head of Strategy to set the agency’s strategic agenda.

The strategy team combines craft skills, creative problem-solving, and diverse experience to tackle the challenges holding our clients back from growing as fast and profitably as they should. Our client portfolio boasts a diverse geographic footprint, blending traditional and non-traditional growth markets, and is powered by strong strategic talent who love collaborating on dynamic projects.

What You Will Do

Strategic Client Leadership

• Establish Carat as a seamless extension of our clients’ marketing and business leadership teams.
• Partner with senior client stakeholders to drive the media, communications, and marketing agenda with best-in-class strategic recommendations.
• Elevate communications planning by providing constructive provocations on growth audiences, consumer journey mapping, media creativity, experience design, and marketing effectiveness.
• Proactively identify business challenges and develop cross-disciplinary solutions, successfully pitching them as incremental projects.
• Create and drive a thought leadership agenda that combines the latest marketing theory with real-world application and commercial impact.

Media & Communications Planning

• Develop creative ideas, media partnerships, and innovations based on communications strategy, collaborating with various dentsu specialisms.
• Leverage econometrics, business analytics, and past campaign/competitive learnings to refine and deliver media implementation guidelines.
• Drive the expert use of insights and planning tools to ensure business-outcome-focused planning across the entire media ecosystem.
• Develop responses and guidance to global strategic briefs, ensuring best-in-class thinking and global consistency with room for local nuances.

Business Growth & Agency Impact

• Lead strategic responses on significant global and cross-market new business pitches for Carat and the wider dentsu media service line.
• Build a deep understanding of dentsu’s products and pipeline to identify incremental growth opportunities for our business.
• Act as a vocal, collaborative partner to clients, sharing insights into the changing media landscape and demonstrating Carat’s role in an integrated mix.

Team & Capability Building

• Coach and guide junior team members on all aspects of planning and strategy.
• Own and drive Carat’s strategy training agenda, leveraging the best of dentsu and creating net-new resources where necessary.
• Collaborate with the Head of Strategy to codify team structures, job specifications, competency frameworks, and career progression paths.

What You Bring to the Table

• Global Stakeholder Management: Proven ability to marshal multiple countries behind your strategies and drive your agenda through influence across companies, cultures, and borders.
• Senior Advisory & Persuasion: Excellent track record of advising senior-level clients on strategic direction and successfully selling in innovative ideas that deliver tangible business value.
• Media & Commercial Acumen: Deep understanding of the role of media in delivering business value for modern brands, alongside working knowledge of planning tools, econometrics, and insight development.
• Strategic Excellence: Best-in-class strategic thinking with the ability to communicate complex, innovative ideas with absolute clarity and simplicity (both written and verbal).
• Mentorship & Leadership: Skilled in mentoring and developing individuals from a wide variety of disciplines, cultures, and backgrounds.
• Curiosity & Analytics: High cultural awareness, sharp analytical skills, and a relentless curiosity for multi-source market, consumer, and media intelligence.