Senior PMM - AI-Driven Growth for Visualization

Lumion; Sassenheim; On-site; EUR 90,000 - 130,000; Full time

Job summary

Lumion, a Netherlands-based leader in architectural visualization, seeks a senior Product Marketing Manager to own positioning, messaging, and go-to-market strategy. You will guide cross-functional teams on campaigns, content, and product storytelling to accelerate adoption and engagement.

You’ll prototype ideas with AI, translate research into compelling narratives, and ensure consistent messaging across channels and audiences, driving measurable business impact.

Qualifications

• 6+ years in B2B product marketing or equivalent, with launches end-to-end.
• Proven record of launching products and driving customer adoption in software.
• Exceptional writing and ability to brief and direct content teams.

Responsibilities

• Own positioning and messaging frameworks across Lumion portfolio.
• Plan go-to-market launches with Product, Marketing, and Sales and track outcomes.
• Conduct market and customer insight work, including AI-assisted research.
• Lead content and campaigns with cross-functional teams and brief creatives.

Skills

B2B product marketing

Launch management

AI fluency

Content direction

Messaging & positioning

Cross-functional leadership

Campaign analytics

Visual storytelling

Job description

Lumion, a Netherlands-based leader in architectural visualization, seeks a senior Product Marketing Manager to own positioning, messaging, and go-to-market strategy. You will guide cross-functional teams on campaigns, content, and product storytelling to accelerate adoption and engagement.

You’ll prototype ideas with AI, translate research into compelling narratives, and ensure consistent messaging across channels and audiences, driving measurable business impact.