Senior Hybrid Data Analyst – CRO & Customer Journeys

Concorde; Amsterdam; Hybrid; EUR 80,000 - 110,000; Full time

Benefits offered by this job

Hybrid working

Bonus plan

OpenUp wellness hub

Holiday swap

Job summary

Bugaboo Group is seeking an experienced Business Data Analyst to focus on customer journey analysis and CRO. You will turn complex data into prioritized recommendations that drive conversion, growth, and retention.

As part of the Digital Analytics team, you will collaborate with E-commerce, UX, CRO, Digital Marketing and Customer Service to translate insights into actions, build dashboards, and support data foundations across BI platforms.

Qualifications

• 5–8 years of experience in Digital Analytics or related field.
• Strong skills in customer journey analysis, CRO and KPI interpretation.
• Ability to translate insights into prioritized business actions.

Responsibilities

• Analyze customer journeys across digital touchpoints to improve conversion and retention.
• Support CRO and experimentation with test opportunities and design.
• Define dashboards and reporting requirements with BI/Data teams.
• Collaborate with data engineers to strengthen data quality and foundations.
• Apply AI-enabled analytics to accelerate insights and self-serve analytics.

Skills

Customer journey analytics

SQL

Data storytelling

Independent analysis

Stakeholder collaboration

Tools

Power BI

Looker Studio

Tableau

BigQuery

Microsoft Fabric

Python

Job description

Bugaboo Group is seeking an experienced Business Data Analyst to focus on customer journey analysis and CRO. You will turn complex data into prioritized recommendations that drive conversion, growth, and retention.

As part of the Digital Analytics team, you will collaborate with E-commerce, UX, CRO, Digital Marketing and Customer Service to translate insights into actions, build dashboards, and support data foundations across BI platforms.