Senior Brand Marketing Manager, Mako EMEA

Stryker; Amsterdam; On-site; EUR 83,000 - 154,000; Full time

Job summary

Stryker’s Mako Robotics division in Amsterdam is seeking an experienced Senior Brand Marketing Manager to define and execute the regional brand strategy across EMEA. You will partner with Global Marketing, Product Management, Sales Leadership and local teams to drive adoption and portfolio growth.

In this highly visible leadership role you will mentor the Brand Marketing team, align priorities across multiple countries and business units, and shape the future of robotic orthopaedic solutions in

Qualifications

• 10+ years of professional experience in marketing roles.
• Significant experience within medical devices.
• Strong leadership and cross-functional collaboration skills.

Responsibilities

• Define and execute the long-term EMEA Mako brand strategy.
• Integrate Mako into annual marketing plans across Knee and Hip portfolios.
• Lead pan-EMEA marketing campaigns and customer engagement initiatives.
• Partner with US upstream and downstream marketing teams to align global and regional priorities.
• Build relationships with local marketing teams, commercial leaders and key opinion leaders.
• Develop scalable marketing assets and programmes across Europe.
• Support product lifecycle management, launches and portfolio growth initiatives.
• Analyze market performance and identify opportunities to accelerate growth.
• Mentor and develop Brand Marketing team members.
• Influence senior stakeholders across multiple business units in a complex matrix.

Skills

Brand strategy

Stakeholder management

Leadership

Strategic thinking

English fluency

Education

Bachelor's degree (MBA preferred)

Job description

Why join us?

At Stryker, Mako Robotics is transforming orthopaedic surgery through technology, data and innovation. As we continue to accelerate robotic adoption across EMEA, we are looking for an experienced marketing leader to shape the future of one of our fastest-growing strategic platforms.

Location:

Amsterdam, Netherlands

Why join us?

At Stryker, Mako Robotics is transforming orthopaedic surgery through technology, data and innovation. As we continue to accelerate robotic adoption across EMEA, we are looking for an experienced marketing leader to shape the future of one of our fastest-growing strategic platforms.

This is a highly visible leadership opportunity for someone who thrives in complex international environments and enjoys bringing people together around a shared commercial vision.

Joint Replacement: Joint replacement | Stryker

What You'll Do

As Senior Brand Marketing Manager, Mako EMEA, you will be responsible for defining and executing the regional brand strategy that drives adoption, customer engagement and long-term portfolio growth.

Working across Europe and in close partnership with Global Marketing, Product Management, Sales Leadership and local marketing teams, you will ensure Mako remains at the centre of our Joint Replacement growth strategy.

You will:

• Develop and execute the long-term EMEA Mako brand strategy
• Integrate Mako into annual marketing plans across the Knee and Hip portfolios
• Lead pan-EMEA marketing campaigns and customer engagement initiatives
• Partner with US upstream and downstream marketing teams to align global and regional priorities
• Build strong relationships with local marketing teams, commercial leaders and key opinion leaders
• Develop scalable marketing assets and programmes that can be localised across Europe
• Support product lifecycle management, launches and portfolio growth initiatives
• Analyse market performance and identify opportunities to accelerate growth
• Mentor and develop Brand Marketing team members
• Influence senior stakeholders across multiple business units within a complex matrix organisation

Who We’re Looking For

You are an experienced marketing leader with the credibility to influence senior stakeholders across functions, countries and business units.

You bring:

• Bachelor's degree (MBA preferred)
• 10+ years of professional experience
• Significant experience within medical devices
• Strong background in Capital Equipment and/or Robotics marketing or commercial roles
• Previous people leadership experience
• Excellent stakeholder management and influencing skills
• Strong commercial acumen and strategic thinking
• Experience working successfully in complex international matrix organisations
• Fluent English communication skills

Why this role?

This is more than a marketing leadership position.

You’ll play a central role in shaping the future of robotic surgery across EMEA, influencing commercial strategy, partnering with global teams, and helping drive the continued growth of one of Stryker's most important strategic platforms.

Netherlands Pay Ranges:

• Netherlands: €83.100 - €154.400 EUR Annual

At Stryker, we believe transparency helps candidates make confident decisions about their next career step. Compensation is an important part of that process and we want to be clear about how pay is determined. The compensation information posted for this role may be presented as a salary range or a fixed amount depending on the role. In addition to base salary, this role may be eligible for incentive compensation (such as bonus and/or commissions where applicable), along with Stryker’s comprehensive benefits package.

If you’d like to learn more about the salary or the benefits associated with this role, your recruiter will be happy to walk you through the details as you progress through the hiring process.

Stryker is a global leader in medical technologies and, together with its customers, is driven to make healthcare better. The company offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually.