PR Growth & Strategy Executive

PRLab Hub; Amsterdam; Hybrid; EUR 28,000 - 38,000; Full time

Benefits offered by this job

Hybrid working

Company events

Destinations/travel perks

25 days paid vacation

Job summary

PRLab seeks a results-driven PR Account Executive with a strong PR background and a proven track record in managing client accounts. You will own market strategies, liaise as the main contact for accounts, and drive retention across designated markets.

You’ll also contribute to sales efforts, manage campaigns, and deliver weekly KPI updates. The role is based in Amsterdam with hybrid working and opportunities for career development.

Qualifications

• Bachelor's or equivalent in PR/Journalism/Communication is required.
• Two years of PR or related field experience mandatory.
• Experience in sales is beneficial.
• Fluent in English.
• Willing to work in a startup, fast-paced environment.

Responsibilities

• Participate in client meetings to discuss campaign goals and plan.
• Communicate with clients to ensure campaign satisfaction and track progress.
• Review analytics to measure effectiveness and plan future campaigns.
• Develop and maintain client relationships to ensure satisfaction.
• Prepare reports detailing campaign work and outcomes.
• Pitch services and contribute to business development.
• Liaise with media, clients, and stakeholders.
• Contribute content for social media and blogs.
• Create strategy and planning for content and press releases.
• Support events when required, including finding videographers or photographers.

Skills

PR/Journalism/Communication degree

2 years PR experience

Sales experience

Fluent in English

No 9 to 5 mentality

Creative writing

Professional client-facing

Dealing with client confrontation

Under pressure communication

Attention to detail

Questioning to propose solutions

Ambitious and proactive

B2B, SaaS, Tech startup experience

Education

Bachelor's or equivalent in PR/Journalism/Communication

Job description

PRLab seeks a results-driven PR Account Executive with a strong PR background and a proven track record in managing client accounts. You will own market strategies, liaise as the main contact for accounts, and drive retention across designated markets.

You’ll also contribute to sales efforts, manage campaigns, and deliver weekly KPI updates. The role is based in Amsterdam with hybrid working and opportunities for career development.