Partner Manager

Jobtailor; Amsterdam; On-site; EUR 90,000 - 130,000; Full time

Job summary

Piano is seeking a seasoned Partner who will own and grow a Northern Europe partner ecosystem. You will identify, recruit, and scale channel and technology partners to build a robust pipeline through joint go-to-market activities.

You will lead account mapping, negotiate partner contracts, and enable partners with messaging and resources to drive joint opportunities. Travel to events and partner meetings is required.

Qualifications

• 7+ years of experience in partner management, channel sales, business development, or alliance management within B2B SaaS.

Responsibilities

• Own and grow partner ecosystem across Northern Europe.
• Identify, recruit, activate, and scale channel and technology partners.
• Establish partnerships that generate qualified pipeline through joint account mapping, co-sell motions, and repeatable go-to-market collaboration.
• Build repeatable partner motions, including segmentation, prioritization frameworks, and scalable activation models.
• Prioritize partners aligned to the ideal customer profile, including digital consultancies, system integrators, and technology partners.
• Develop and execute targeted outreach strategies to identify, engage, and sign partners.
• Build and maintain a pipeline of prospective partners through outreach, industry events, and relationship development.
• Negotiate and close partner contracts covering account mapping, co-sell engagement, and cross-sell motions.
• Lead account mapping exercises with signed partners to identify joint opportunities and cross-sell targets.
• Equip partners with enablement resources, messaging, and competitive positioning.
• Support joint go-to-market activities, including events, campaigns, and partner communications.
• Drive partner-sourced pipeline through new partner acquisition and activation of existing relationships.
• Maintain deal registration discipline and structured co-sell motions.
• Manage partner reporting and dashboards tracking pipeline, activity, deal progression, and outcomes.
• Provide regular forecasting on partner-sourced pipeline.
• Collaborate with Partner Channel Sales, Direct Sales, Marketing, Client Services, and RevOps teams.
• Advocate internally for the partner ecosystem and drive adoption of partner-led opportunities.

Skills

Partner management

Channel sales

Business development

Alliance management

Account mapping

Co-sell programs

Cross-sell strategies

Negotiation

CRM

Forecasting

Travel readiness

Fluent English

German

Tools

CRM Tools

Partner Management Tools

Job description

• Own and grow Piano’s partner ecosystem across key target verticals in Northern Europe.
• Identify, recruit, activate, and scale channel and technology partners.
• Establish partnerships that generate qualified pipeline through joint account mapping, co-sell motions, and repeatable go-to-market collaboration.
• Build repeatable partner motions, including segmentation, prioritization frameworks, and scalable activation models.
• Prioritize partners aligned to Piano’s ideal customer profile, including digital consultancies, system integrators, and technology partners.
• Develop and execute targeted outreach strategies to identify, engage, and sign partners.
• Build and maintain a pipeline of prospective partners through outreach, industry events, and relationship development.
• Negotiate and close partner contracts covering account mapping, co-sell engagement, and cross-sell motions.
• Lead account mapping exercises with signed partners to identify joint opportunities and cross-sell targets.
• Equip partners with enablement resources, messaging, and competitive positioning.
• Support joint go-to-market activities, including events, campaigns, and partner communications.
• Drive partner-sourced pipeline through new partner acquisition and activation of existing relationships.
• Maintain deal registration discipline and structured co-sell motions.
• Manage partner reporting and dashboards tracking pipeline, activity, deal progression, and outcomes.
• Provide regular forecasting on partner-sourced pipeline.
• Collaborate with Partner Channel Sales, Direct Sales, Marketing, Client Services, and RevOps teams.
• Advocate internally for the partner ecosystem and drive adoption of partner-led opportunities.

Requirements

• 7+ years of experience in partner management, channel sales, business development, or alliance management within B2B SaaS.
• Experience working with partners serving regulated industries preferred.
• Existing healthcare ecosystem network advantageous but not required.
• Demonstrated track record of building and scaling partner relationships that drive measurable pipeline and revenue.
• Familiarity with the healthcare vertical and an established network among consultancies, system integrators, technology partners, or resellers.
• Experience with account mapping, co-sell programs, and cross-sell strategies in a software or technology environment.
• Strong negotiation skills and experience structuring and closing partnership agreements.
• Ability to operate independently and manage a high volume of partner relationships while maintaining quality and accountability.
• Excellent communication and presentation skills.
• Proficiency with CRM and partner management tools, pipeline reporting, and forecasting.
• Willingness to travel as needed for industry events, partner meetings, and team gatherings.
• Fluent in English and German; Dutch or other European languages are a plus.
• Authorization to work in the Netherlands without company sponsorship.

Core Competencies

Demonstrates expertise in partner management and channel sales within B2B SaaS, with a strong focus on building and scaling partner relationships that drive measurable pipeline and revenue. Proficient in account mapping, co-sell strategies, and utilizing CRM tools for effective pipeline reporting and forecasting.

Highest-signal resume keywords

• Partner Management
• Channel Sales
• Account Mapping
• Negotiation Skills
• B2B SaaS Experience

ATS Optimization Keywords

Hard Skills

• Partner Relationship Management
• Co-Sell Programs
• Cross-Sell Strategies
• Pipeline Reporting
• Forecasting

Soft Skills

• Excellent Communication
• Presentation Skills
• Ability to Operate Independently

Industry Keywords

• B2B SaaS
• Healthcare Vertical
• Regulated Industries
• Digital Consultancies
• System Integrators

Tools & Technologies

• CRM Tools
• Partner Management Tools