Marketing Specialist - Retail Experience Services

Nike; Hilversum; On-site; EUR 42,000 - 64,000; Full time

Job summary

Nike is seeking a Marketing Specialist for Retail Experiences Services in Hilversum, Netherlands. This full-time role partners with global and local teams to execute an integrated retail marketing strategy across Nike's Signature Services, including Nike By You, Jersey By You, and NSRL Form.

You will coordinate omnichannel consumer journeys, contribute to brand moments, and work across multiple markets with a consumer-first mindset in fast-paced environments.

Qualifications

• Experience supporting marketing initiatives across multiple markets.
• Ability to manage multiple projects and timelines in a fast-paced environment.
• Strong communication and collaboration skills.
• Passion for sport, innovation, and the future of retail experiences.

Responsibilities

• Support the development and execution of integrated retail marketing plans for Nike's Signature Services portfolio across EMEA.
• Help develop omnichannel journeys that connect physical retail experiences with digital consumer touchpoints.
• Drive awareness, engagement, and adoption of services including Nike By You, Jersey By You, and NSRL Form.
• Partner with multiple stakeholders to support aligned storytelling and execution.
• Support key brand moments, product launches, and seasonal campaigns with service-led experiences.
• Identify opportunities to enhance consumer engagement and support innovation across the Signature Services portfolio.

Skills

Omnichannel marketing

Stakeholder collaboration

Project management

Communication skills

Sports/retail passion

Job description

Join the EMEA Nike Retail Experiences Services team and be an integral part of a cross-functional team that delivers a brand-defining portfolio of services (Nike By You, Jersey By You & NSRL Form). These services create must-visit appeal at scale, increase consumer reach and impact, amplify brand moments, and drive consistency, quality, and profitability.

• Marketing Specialist - Retail Experience Services
• Colosseum 1, Hilversum, North Holland 1213 NL, Netherlands
• Full Time
• Marketing

WHO YOU'LL WORK WITH

In this role, you will collaborate closely with a diverse network of stakeholders across Global, GEO, and City teams to bring Signature Services to life across EMEA. Key cross-functional partners include Signature Services, Retail Store Operations, Brand Creative, Retail Brand, Retail Experiences, Digital Marketing, Content Operations, Merchandising, and Nike Store Teams. You will also work with external agencies and production partners to help ensure premium and consistent consumer experiences and journeys.

WHO WE ARE LOOKING FOR

We are looking for a talented, consumer-obsessed, and collaborative specialist who wants to accelerate their career. You will support the execution of our integrated retail marketing strategy across Nike's Signature Services portfolio, including Nike By You, Jersey By You, and NSRL Form.

You are proactive, organised, and eager to learn. You bring a consumer-first mindset, an appreciation for both digital and physical retail environments, and an interest in storytelling and marketing that drives consumer engagement. You enjoy working in fast-paced environments and can balance multiple priorities while contributing to both new strategic initiatives and day-to-day execution.

You possess:

• Understanding of omnichannel retail principles and consumer journey mapping.
• Experience supporting marketing initiatives across multiple markets and stakeholder groups.
• Ability to manage multiple projects and timelines in a fast-paced environment.
• Strong communication and collaboration skills.
• Passion for sport, innovation, and the future of retail experiences.

WHAT YOU'LL WORK ON

Reporting to the Manager, Retail Experiences Services, you will support the development and execution of integrated retail marketing strategies that elevate Nike's Signature Services portfolio and create compelling consumer experiences and journeys.

• Support the development and execution of integrated retail marketing plans for Nike's Signature Services portfolio across EMEA.
• Help develop omnichannel journeys that connect physical retail experiences with digital consumer touchpoints.
• Drive awareness, engagement, and adoption of services including Nike By You, Jersey By You, and NSRL Form.
• Partner with multiple stakeholders to support aligned storytelling and execution.
• Support key brand moments, product launches, and seasonal campaigns with service-led experiences.
• Identify opportunities to enhance consumer engagement and support innovation across the Signature Services portfolio.

Relocation assistance is not offered for this position.

NIKE, Inc. היא חברה שעוסקת בצמיחה, ואנחנו רוצים שחברי הצוות שלנו יצמחו יחד איתנו. Nike מציעה חבילת תגמולים כוללת ונדיבה, סביבת עבודה נינוחה ואווירה מחשמלת להתפתחות מקצועית.