Machinery Category Leader — Data-Driven Growth & Strategy

KH01 Kramp Groep B.V.; Varsseveld; Hybrid; EUR 65,000 - 82,000; Full time

Benefits offered by this job

25 vacation days

Home office options

Profit sharing bonus

Travel and home office allowance

Training and courses budget

Pension scheme

Job summary

Kramp Groep B.V. is looking for a Category Manager Machinery to shape and execute an international product category strategy across Europe. You will translate customer needs and market insights into profitable assortment decisions, aligning with Buying, Sales and Marketing to drive growth.

You will lead lifecycle management, monitor performance, and develop business cases for new ranges, partnering with suppliers and internal teams to bring opportunities to market.

Qualifications

• Bachelor’s degree or relevant experience in category management, product management or another commercially responsible role, preferably involving a technical product portfolio.
• Combine commercial judgement with strong analytical skills and translate data and market insight into clear decisions and actions.
• Comfortable making choices, building business cases and taking ownership from plan through implementation.
• Familiar with agricultural machinery, construction equipment, automotive, technical wholesale or a related industry is an advantage, not a requirement.
• Communicate confidently in English and are comfortable working in an international environment.
• Experience working cross-functionally with Buying, Sales, Marketing and other stakeholders.

Responsibilities

• Category strategy and planning – Develop and execute the plan for your Machinery segment, translating company strategy and customer needs into clear priorities, initiatives and targets.
• Assortment and lifecycle management – Shape a relevant and profitable portfolio, making evidence based decisions on assortment gaps, brand and price tiers, new product introductions and phase-outs.
• Market and customer insight – Monitor customer behaviour, competitor activity, market developments and new technologies, and translate these insights into concrete opportunities.
• Commercial performance – Monitor sales, margin, profitability, stock performance and other key indicators. Identify underperformance early and initiate corrective action.
• Business development and activation – Build business cases for new ranges and propositions and work with Sales and Marketing to bring them successfully to market.

Skills

Category management

Data analysis

Commercial acumen

English communication

Education

Bachelor's degree

Tools

MS Excel

Data visualization tools

Job description

Kramp Groep B.V. is looking for a Category Manager Machinery to shape and execute an international product category strategy across Europe. You will translate customer needs and market insights into profitable assortment decisions, aligning with Buying, Sales and Marketing to drive growth.

You will lead lifecycle management, monitor performance, and develop business cases for new ranges, partnering with suppliers and internal teams to bring opportunities to market.