Head of Marketing Groenlo

Banen in Marketing; Netherlands; Remote; EUR 67,000 - 89,000; Full time

Benefits offered by this job

Thirteenth month pay

Pension plan

Profit sharing with Nedap shareholder

Job summary

Nedap is seeking a Head of Marketing to lead the global marketing transformation as it shifts toward SaaS-based offerings in Security. You will set the vision, coach the team, and ensure a consistent market position across channels.

Responsibilities include building campaigns, partnerships and GTM alignment with Product Management and Sales, and leveraging HubSpot insights to drive growth. A strong leader with SaaS experience is essential.

Qualifications

• Seasoned SaaS marketing leader with strategic clarity and people leadership.
• Experience shaping global marketing strategy for SaaS products.
• Able to connect people, foster collaboration and inspire teams.
• Strong go-to-market and digital campaigns experience.

Responsibilities

• Shape and execute Nedap Security’s global marketing strategy as its SaaS portfolio expands.
• Coach and support the marketing team, helping people grow and strengthening collaboration.
• Ensure a clear and consistent market position for Nedap in Security across all channels.
• Develop campaigns, events, partnerships and digital initiatives that attract and engage customers.
• Work closely with Product Management and Sales to create strong go-to-market alignment.
• Use insights from HubSpot and other tools to evaluate performance and identify growth opportunities.
• Monitor developments in SaaS, identity and access management and translate insights into action.

Skills

SaaS marketing leadership

Go-to-market strategy

Team coaching

Cross-functional collaboration

Performance analytics

Tools

HubSpot

Job description

Nedap develops cutting-edge solutions for physical access control, helping organisations protect people, property, and processes. As we shift towards SaaS-based offerings and cloud-native platforms, we’re looking for a Head of Marketing who can set the vision and lead the global marketing transformation of Nedap in Security.

• help shape and execute Nedap Security’s global marketing strategy as we expand our SaaS portfolio;
• coach and support the marketing team, helping people grow and strengthening collaboration;
• ensure a clear and consistent market position for Nedap in Security across all communication and channels;
• develop campaigns, events, partnerships and digital initiatives that attract and engage customers;
• work closely with Product Management and Sales to create strong go-to-market alignment;
• use insights from HubSpot and other tools to evaluate performance and identify growth opportunities;
• monitor developments in SaaS, identity and access management and translate insights into action.

You are an experienced SaaS marketing leader with a deep understanding of how to position and scale software-driven businesses in complex B2B markets. You combine strategic clarity with the ability to connect people, foster collaboration and inspire teams.

• The salary range for this role is between € 6.000 and € 8.000 gross per month based on full-time employment (38 hours) and depends on relevant knowledge and experience.
• In addition to your salary, you’ll receive a thirteenth month’s pay, a solid pension plan, and profit sharing with the opportunity to become a Nedap shareholder.
• You decide on your own working hours and vacation days to maintain a healthy work-life balance.
• You’ll receive a thorough introduction and are encouraged to keep developing yourself throughout your career.

Nedap is a company that focuses on trust and autonomy, aiming to make a valuable contribution to helping people become happier and more successful in their professional lives.