Growth Platform Manager - Mayo & Condiments

The Kraft Heinz Company; Amsterdam; Hybrid; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid working model

Commuting Allowance

Hybrid Work Allowance & Reimbursements

Bicycle & Gym Discount Plan

Employee Assistance Program

Supplemental Health Insurance

Partnership discounts

Job summary

The Kraft Heinz Company is seeking a Growth Platform Marketing Manager for the Mayo and Condiments Team to shape growth across the Mayo portfolio. You will lead Mayo strategy across EPDM, with end-to-end accountability for strategy, innovation pipeline, growth priorities and cross-functional initiatives, working closely with the brand team to bring innovations to consumers.

Location: London or Amsterdam. The role features a hybrid model and a strong focus on strategic leadership, pipeline

Qualifications

• 8+ years of marketing, innovation or related experience in Consumer Goods/FMCG.
• Proven ability to translate insights into growth opportunities and concrete strategies.
• Strong strategic, commercial acumen and ability to prioritize investments.
• Experience leading cross-functional initiatives from ideation to launch and evaluation.
• Excellent stakeholder management and communication, with a bias to action.

Responsibilities

• Lead Mayo strategy and innovation agenda, identifying growth opportunities.
• Own Mayo innovation pipeline and translate insights into plans.
• Drive cross-functional initiatives across Brand, R&D, Insights, Sales, Finance.
• Collaborate with brand teams to translate strategies into campaigns.
• Manage Mayo Growth Manager and drive performance.
• Own core business and innovation routines with strong execution.

Skills

Innovation thinking

Strategic thinking

Consumer & market understanding

Cross-functional leadership

Influencing & alignment

Job description

Job Description

About the position:

Join the Mayo and Condiments Team as a Growth Platform Marketing Manager and shape the next chapter of growth across our mayo portfolio. The Growth Platform Marketing Manager leads the Mayo agenda across EPDM, with end-to-end accountability for strategy, innovation pipeline, growth priorities and key cross-functional initiatives, working closely with the brand team to bring innovations to consumers.

Location: London or Amsterdam

In brief, you are responsible for:

• Lead the Mayo strategy and innovation agenda, including identifying consumer, market and category opportunities, challenging existing thinking and defining where to play to drive sustainable growth.

• Own the short- and long-term Mayo innovation pipeline, prioritizing opportunities and translating consumer insights, business priorities and growth opportunities into clear innovation strategies, priorities and plans.

• Lead cross-functional innovation initiatives from opportunity identification through development and launch, ensuring strong collaboration across Brand, R&D, Insights, Sales, Finance, and other relevant functions.

• Partner closely with the brand team to translate innovation strategies and propositions into compelling campaign execution and consumer activation.

• Drive core value engineering initiatives, balancing topline growth with profitability and bottom-line impact.

• Manage and develop the Mayo Growth Manager, providing clear direction, coaching and challenge to build capacity and performance.

• Own core business and innovation routines, driving clear decision making, pace, quality and follow-through across the innovation agenda.

Requirements:

Please note that, in order to proceed with this opportunity, you must hold a valid EU work permit (excluding an Orientation Year Visa) or a valid UK work permit, depending on the location.

• 8+ years of relevant experience in marketing, innovation or a related commercial discipline, preferably within Consumer Goods/FMCG.

• Proven track record of identifying consumer opportunities and translating them into successful innovation strategies that drive brand and business growth.

• Strong strategic and commercial acumen, with the ability to assess opportunities, develop compelling business cases and make clear choices on where to play and where to invest.

• Proven ability to lead complex, cross-functional innovation initiatives from opportunity identification and strategy through development, launch and post launch evaluation.

• Strong stakeholder management, influencing and communication skills, with the ability to simplify complexity, challenge constructively, and create alignment across functions.

• Proactive, pragmatic and comfortable working in a fast-paced, iterative environment, with a strong bias towards action and learning.

Must-have qualifications & skills:

• Strong innovation and strategic thinking, with the ability to identify growth opportunities, challenge existing thinking and shape a clear innovation agenda and pipeline.

• Strong consumer, shopper and market understanding** ,** with the ability to turn insights, trends and data into compelling, differentiated consumer propositions.

• Strong cross-functional leadership and influencing skills, with the ability to align Brand, R&D, Insights, Sales, Finance, Supply chain and external partners around a common ambition.

• Strong collaboration with Brand, working together to translate innovation strategy and propositions into compelling campaign and activation execution.

• Confident people leader, with experience developing others and fostering a positive, inclusive and high-performing team culture.

What we offer you:

• An ambitious employer; we only want the best for you.

• A fast career track like few other companies can match.

• A competitive salary and excellent bonus structure (above market); at Kraft Heinz we strongly believe and live by ownership and meritocracy.

• A hybrid working model: we believe the future of work is built on a modern, adaptable and agile workplace culture. You’ll work 3 days from our office in London or Amsterdam and 2 days from home, with an additional 20 days per year to work from anywhere you want.

• Additional benefits such as Commuting Allowance, Hybrid Work Allowance & Reimbursements, Bicycle & Gym Discount Plan, Employee Assistance Program and Supplemental Health Insurance.

• A wide range of discounts with KraftHeinz’s partnerships on fashion, electronics, travel and many more!

• Last but not least; there is always room for new insights: If you have an idea, please let us know, and we can put it into action!

Our Hiring Process:

After the application and CV screening, you are invited to complete our Cognitive Assessment and will have an introductory telephone call with the Talent Acquisition Team. If positive, you will interview with:

1. EPDM POD Lead and HR Business Partner

2. EPDM Innovation team members

3. Innovation Director EPDM

4. All positive? Job offer!

Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law.

Location(s)

Amsterdam, London - The Shard

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes**.