Global Brand Marketing Specialist — Launch & Growth

IRCA Group; Netherlands; Remote; EUR 40,000 - 55,000; Full time

Benefits offered by this job

Free parking

Company laptop

Company phone

Career growth opportunities

Job summary

IRCA Group in Heerhugowaard is seeking a Junior Brand Manager to support category growth through the successful launch and commercialization of Dobla products, innovations and customer solutions, ensuring strong customer relevance and commercial impact.

You will act as the key link between category strategy, portfolio development, commercial teams and marketing execution, while creating synergies across The Signature Collection brands.

Qualifications

• Bachelor’s degree in Marketing or a related field.
• +2 years in a similar role, preferably in B2B companies.
• Marketing Communication, Content Development, Digital Marketing, Project management

Responsibilities

• Product Marketing: develop concepts and propositions, create marketing content and tools.
• Communication: manage campaigns, prepare trade marketing, develop sales support content & materials, product training tools and trainings.
• Customer & Market Support: collect customer feedback, monitor campaign performance, support analyses and opportunities.
• Product Development Support: coordinate projects, prepare concepts, business cases and launch plans.
• Support synergy within the team: collaborate with Category Manager and Portfolio Manager on strategy and lifecycle.

Skills

Marketing Communication

Content Development

Digital Marketing

Project management

Education

Bachelor's degree in Marketing

Job description

IRCA Group in Heerhugowaard is seeking a Junior Brand Manager to support category growth through the successful launch and commercialization of Dobla products, innovations and customer solutions, ensuring strong customer relevance and commercial impact.

You will act as the key link between category strategy, portfolio development, commercial teams and marketing execution, while creating synergies across The Signature Collection brands.