Global Brand Identity & Communications Lead

Marketing Report; Utrecht; Hybrid; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Travel allowance

Pension scheme

Wellbeing allowance

Flexible vacation

Job summary

DVJ Insights, a dynamic marketing research and analytics agency, is seeking a Head of Brand Identity & Communications to build long-term brand strength and mental availability across Europe. You will translate strategy into distinctive assets, stories and experiences while guiding brand development across markets.

You will lead creative direction, maintain brand consistency, and shape flagship experiences while collaborating with senior leadership to elevate DVJ’s market position.

Qualifications

• Significant experience in brand strategy, brand identity, creative direction, communications or a comparable senior brand role.
• Strong understanding of long-term brand building and commitment to it as an agency.
• Ability to translate business strategy into clear brand strategy and creative direction.

Responsibilities

• Long-term Brand Building - translate strategy into long-term priorities and initiatives.
• Distinctive Brand Assets - ensure consistent visual and verbal identity across markets.
• Creative Direction - develop strong ideas and concepts and inspire designers.
• Brand Identity - own the Brand Identity System including language and visual identity.
• Brand Storytelling & Communications - set strategic direction for corporate communication.
• Thought Leadership - ensure a single coherent DVJ brand story across outputs.
• Flagship Brand Experiences - shape brand concepts and experiences for flagship initiatives.
• Corporate & Leadership Communications - support leadership in clear communications.
• Employer Brand - align employer brand with external identity across markets.

Skills

Brand strategy

Creative direction

Storytelling

Brand identity

Leadership

English communication

Job description

DVJ Insights, a dynamic marketing research and analytics agency, is seeking a Head of Brand Identity & Communications to build long-term brand strength and mental availability across Europe. You will translate strategy into distinctive assets, stories and experiences while guiding brand development across markets.

You will lead creative direction, maintain brand consistency, and shape flagship experiences while collaborating with senior leadership to elevate DVJ’s market position.