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INTERSPORT Deutschland eG in Amsterdam seeks an E-Com Product Content Intern. You will explore how AI and automation can streamline product content workflows, then test tools, run pilots, and document practical recommendations on AI-driven content creation, localisation, and activation.
You will actively experiment with AI tools, compare outputs to current methods, and help identify useful, risky, or ready-to-develop use cases.
Step into the world of digital product content at INTERSPORT, where creativity, technology, and e-commerce come together. Our Content Team supports how product stories, images, metadata, and campaign assets are created, improved, reused, and activated across markets. From product copy and image workflows to content automation and AI-supported improvements, we focus on making content faster, smarter, and more consistent for international e-commerce and market activation.
About the Role
As our E-Com Product Content Intern, you will help us explore how AI and automation can support product content workflows. This is a hands-on, learning-focused internship where you will test tools, support small pilots, document learnings, and share practical recommendations on where AI can improve content creation, localisation, metadata, image workflows, and content activation.
You will not just observe from the sidelines. You will actively experiment with AI tools, compare outputs with current ways of working, and help the team understand which use cases are useful, risky, not ready yet, or worth developing further.
No two days look the same. You might be:
By the end of your internship, you will have practical experience in how AI and automation can support e-commerce product content, content workflows, and content activation processes.
If you do not fulfil the above two points, we will not be able to offer you an internship.
Preferred Fields of Study
Equivalent practical experience, a university project, portfolio, GitHub project, or self-led AI or automation project may also be considered. Hands-on experimentation is especially valued.
Why Join Us?
This is your chance to gain real-world experience at the intersection of AI, e-commerce, product content, and digital operations. You will learn how product content supports e-commerce, sell-in, sell-through, market activation, content reuse, and localisation across an international retail environment.
You will also build practical skills in AI tool testing, content automation, image and metadata workflows, documentation, structured reporting, time management, and communication in a multicultural environment.
Professional guidance and an informal working atmosphere within an entrepreneurial and dynamic work culture. The opportunity to learn, make mistakes, and gain exposure to an international work environment. With a full-time internship, you will receive an internship allowance of €500 gross per month on a 40-hour base. Additional perks include fun team activities, team workouts, Friday drinks, and shared lunches.
What Matters to Us
With a 50/50 (f-x/m) gender divide and over 70% of our colleagues being expats in our Amsterdam office, diversity is not only a phrase, at INTERSPORT we live it every day. We are curious to learn from differences and respect and value everyone.
Please note that, only applications through LinkedIn will be considered.
Amsterdam | August 3, 2026
About the Team
Step into the world of digital product content at INTERSPORT, where creativity, technology, and e-commerce come together. Our Content Team supports how product stories, images, metadata, and campaign assets are created, improved, reused, and activated across markets. From product copy and image workflows to content automation and AI-supported improvements, we focus on making content faster, smarter, and more consistent for international e-commerce and market activation.
About the Role
As our E-Com Product Content Intern, you will help us explore how AI and automation can support product content workflows. This is a hands-on, learning-focused internship where you will test tools, support small pilots, document learnings, and share practical recommendations on where AI can improve content creation, localisation, metadata, image workflows, and content activation.
You will not just observe from the sidelines. You will actively experiment with AI tools, compare outputs with current ways of working, and help the team understand which use cases are useful, risky, not ready yet, or worth developing further.
No two days look the same. You might be:
By the end of your internship, you will have practical experience in how AI and automation can support e-commerce product content, content workflows, and content activation processes.
If you do not fulfil the above two points, we will not be able to offer you an internship.
Preferred Fields of Study
Equivalent practical experience, a university project, portfolio, GitHub project, or self-led AI or automation project may also be considered. Hands-on experimentation is especially valued.
Why Join Us?
This is your chance to gain real-world experience at the intersection of AI, e-commerce, product content, and digital operations. You will learn how product content supports e-commerce, sell-in, sell-through, market activation, content reuse, and localisation across an international retail environment.
You will also build practical skills in AI tool testing, content automation, image and metadata workflows, documentation, structured reporting, time management, and communication in a multicultural environment.
Professional guidance and an informal working atmosphere within an entrepreneurial and dynamic work culture. The opportunity to learn, make mistakes, and gain exposure to an international work environment. With a full-time internship, you will receive an internship allowance of €500 gross per month on a 40-hour base. Additional perks include fun team activities, team workouts, Friday drinks, and shared lunches.
What Matters to Us
With a 50/50 (f-x/m) gender divide and over 70% of our colleagues being expats in our Amsterdam office, diversity is not only a phrase, at INTERSPORT we live it every day. We are curious to learn from differences and respect and value everyone.