CRM & Customer Engagement Specialist

MSD; Boxmeer; Vor Ort; GBP 42.000 - 62.000; Vollzeit

Zusammenfassung

MSD is seeking a Data & Digital Marketing Specialist for our Benelux team based in Boxmeer or Brussels. You will ensure data accuracy and enable personalized omnichannel customer experiences across in-person and digital touchpoints.

You’ll work on data governance, CRM/BI tools (Power BI, Salesforce) and marketing technologies to support data-driven decisions and efficient campaigns. Fluency in Dutch and English is required.

Qualifikationen

• Bachelor’s degree preferred.
• Strong understanding of CRM data governance.
• Experience with CRM and BI tools (incl. Power BI, Salesforce).
• Strong communication skills in Dutch/English.

Aufgaben

• Data Quality & Support: Monitor, clean and validate customer datasets; maintain data governance; collaborate with IT to gather requirements; manage incidents; connect field activities with digital touchpoints.
• Digital Marketing: Rollout and optimize websites, CRM systems and marketing technologies; maintain websites and Salesforce Marketing Cloud journeys; enable coordinated omnichannel campaigns.

Kenntnisse

CRM

Digital Marketing

Market Development

Pricing Strategies

Communication

Technology Platforms

Dutch & English language

Ausbildung

Bachelor’s degree

Tools

Power BI

Salesforce

Veeva PromoMats

Jobbeschreibung

Job Description

Do you want to work at one of the largest industrial pharma concerns in the Benelux within a high-tech environment and use your knowledge and skills? Did you always want to work in a company where your work can have a real impact on animals' and people's welfare and lives? We would like to meet you!

Welcome in our team

Our Commercial Benelux organization consists of talented experts working in fields including sales, marketing, market entry, digital, commercial management, and veterinary medicine. They all share a passion for making our medicines, vaccines, services, and solutions available to animals and the people who care for them. To strengthen the Data & Commercial Excellence Team within Animal Health Benelux, we are looking for a Data & Digital Marketing Specialist for our location in Boxmeer or Brussels.

About the role

In this role, you will ensure the accuracy, integrity, and accessibility of commercial and operational customer data, and you will enhance our omnichannel engagement capabilities so that our field force and marketing teams can deliver more personalized, connected, and impactful customer experiences. Your work directly supports data-driven decision-making and the optimization of both in-person and digital interactions across the customer journey.

Tasks and responsibilities

Data Quality & Support

• Monitor, clean and validate our customer datasets to ensure accuracy and reliability.


• Maintain data governance standards and ensure data consistency across business units.


• Act as point of contact and Partner with business and IT teams to gather requirements and troubleshoot data-related issues.


• Manage incidents efficiently, ensuring timely resolution and continuous improvement.


• Partner with Sales, Marketing, and Digital teams to connect field activities with digital touchpoints through Data management.

Digital Marketing

• Support digital transformation initiatives by assisting with the rollout, optimization, and adoption of new websites, CRM systems, and marketing technologies to enhance customer engagement and operational efficiency.


• Maintain digital platforms, including websites, event registration tools, and Salesforce Marketing Cloud email journeys, to deliver seamless and personalized customer experiences across channels.


• Collaborate with the Digital- and MarketingTeams to enable coordinated omnichannel campaign execution aligned with the EURAM customer engagement strategy.

Qualifications

• Bachelor’s degree preferred.


• Strong understanding of CRM data governance.


• Experience with CRM and BI tools (incl. Power BI, Salesforce).


• Strong communication skills in Dutch/English.


• Detail‑oriented and able to manage multiple priorities.


• Experience with Veeva Promomats is a plus.

Your profile

• A Bachelor’s degree.


• You have a solid understanding of data governance principles.


• You have at least 3 years of experience working with CRM and BI tools (such as Salesforce and Power BI).


• Dutch and English are mandatory, French is an asset.


• You have a strong eye for detail, an analytical mindset and the ability to manage multiple priorities in a dynamic environment.


• Experience with Veeva PromoMats is an advantage, but not a requirement, we're happy to support your learning.


• You live within a reasonable commuting distance of either our Boxmeer (Netherlands) or Brussels (Belgium) office.

What we offer

We welcome you to a truly global, dynamic and challenging environment with great opportunities for personal development. Our benefits depend on the job location but are in any case very competitive.

Animal Health division is a trusted global leader in veterinary medicine, dedicated to preserving and improving health, well-being, and performance of animals and the people who care for them. We are a global team of professionals working together to make a positive difference in animal care and the world’s food supply and have a deep sense of responsibility towards our customers, consumers, animals, society, and our planet. Through our commitment to The Science of Healthier Animals®, we offer veterinarians, farmers, pet owners and governments one of the widest ranges of veterinary pharmaceuticals, vaccines and health management solutions and services as well as an extensive suite of digitally connected identification, traceability and monitoring products. We invest in dynamic and comprehensive R&D resources and a modern, global supply chain. We are present in more than 50 countries, while our products are available in some 150 markets.

Required Skills

• Customer Relationship Management (CRM)


• Digital Marketing


• Market Development


• Pricing Strategies


• Salesforce (Software)


• Technology Platforms


• Veeva

Job Posting End Date: 08/21/2026*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Employee Status: Regular

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Flexible Work Arrangements: Not Applicable

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