Associate Marketing Specialist BE/NL

Insulet Corporation; Utrecht; Hybrid; EUR 42,000 - 66,000; Full time

Job summary

Insulet Corporation is seeking a Marketing Specialist for the Belgium and Netherlands (BE/NL) team. Based in Utrecht, the role supports direct-to-consumer campaigns and aims to grow brand awareness and new customer starts for the Omnipod system.

You will localise global assets for BE/NL, manage campaigns across digital channels, email/CRM, events and PR, and ensure compliance through Veeva approvals. The role requires fluency in Dutch, English and French and 2–3 days on-site.

Qualifications

• Fluency in Dutch, English and French is required.
• Experience in consumer marketing within regulated healthcare or medical devices.
• Proven ability to manage multiple complex projects.
• Strong presentation, communication and public speaking skills.
• Ability to work independently and manage multiple stakeholders.

Responsibilities

• Support the Marketing Manager to execute BE/NL consumer campaigns per annual plan.
• Champion BE/NL consumer initiatives across digital, social, email/CRM, events, PR and community engagement.
• Localise global baselines for BE/NL market assets.
• Ensure materials are approved via Veeva system before market use.
• Collaborate with events, sales, clinical, market access and leadership teams to deliver initiatives.
• Monitor budgets, KPIs and NPS; standardise reporting on competitor activity.
• Ensure regulatory compliance when engaging with partners.

Skills

Dutch fluency

English fluency

French fluency

Consumer marketing experience

Project management

Presentation skills

Independent work

Education

Bachelor's degree in marketing or related field

Tools

Wrike

Veeva Vault

Salesforce

Job description

Job Summary

At Insulet Corporation, our mission is simple: to improve the lives of people with diabetes. Our groundbreaking Omnipod® system has transformed insulin delivery- making it more accessible, discreet, and user-friendly. As a fast-growing global medical device company, we are passionate about innovation, collaboration, and putting people at the heart of everything we do. We are now looking for a talented and experienced Marketing Specialist to join the Belgium and Netherlands (BE/NL) Marketing team. Working closely with the Marketing Manager, this role will be instrumental in the executing our Direct-to-Consumer marketing initiatives in Belgium and Netherlands, to drive market growth by increasing brand awareness amongst the diabetes community, increasing new customer starts and curating the nurture journey that is designed to support our customers already using Omnipod to minimise attrition. This is an exciting opportunity for someone who thrives in a fast-paced, highly collaborative, and purpose-driven environment. Due to the nature of Omnipod being a medical device, we put a high importance on compliance to follow MedTech rules, so if you are detail-oriented, creative, and passionate about creating memorable and impactful experiences-we’d love to hear from you.

Key Responsibilities

• Working closely under the guidance of the Marketing Manager to ensure we are fully and successfully executing the consumer campaigns outlined in the annual marketing plan.
• Champion the BE/NL consumer initiatives, focused around the key marketing channels including digital, social media, email marketing/CRM, VOD, events, PR, advocacy groups and community engagement.
• Localise Global and International baselines to ensure assets meet the needs of the BE/NL market.
• Ensure all materials are approved through the Veeva approval system before use in market.
• Work with the Events Manager to ensure all consumer events are executed effectively, co-ordinating the delivery of marketing materials and attendance from the broader sales team.
• Ensure contracts and POs are completed in a timely manner ahead of activity.
• Collaborate cross-functionally with other teams to ensure the needs of the consumer initiatives are delivered, including; international marketing, sales, clinical, market access and leadership teams.
• Reporting - Monitor customer sentiment and brand impact (NPS), reporting on budgets and KPIs, ensuring transparency and cost-effectiveness. Standardise reporting on competitor consumer activity.
• Ensure compliance with regulatory requirements when engaging with Podders and other external partners.

Required Qualifications & Experience

• Bachelor’s degree in marketing, Business, or a related field.
• This role requires fluency in Dutch, English and French
• Demonstrated consumer marketing experience within a regulated healthcare, pharmaceutical, or medical device setting, with knowledge of relevant compliance frameworks.
• Proven ability to manage multiple, complex projects simultaneously.
• Strong presentation, communication, and public speaking skills.
• Ability to work independently and manage multiple stakeholders with confidence.

Preferred Skills & Attributes

• Hands-on experience with consumer facing digital marketing, including social media and email/CRM; experience with webinars is preferred.
• Experience working with business systems; Wrike, Veeva Vault and/or Salesforce would be an asset.
• Strong sense of ownership, attention to detail, and problem-solving mindset.
• Comfortable working in a matrixed, fast-paced, and highly collaborative environment.
• Passion for customer experience, team culture, and innovation.

Travel

• The role requires attendance at conferences, consumer events and to join in business meetings.
• Travel is estimated at up to 20% but will flex depending on business needs.

Additional Information

• This position is a hybrid role, based out of our Utrecht office in Netherlands, requiring on-site presence 2-3 days per week.

Why Join Insulet?

Insulet is more than just a medical device company-we’re a community of innovators, problem solvers, and passionate individuals who care deeply about people with diabetes. We believe in empowerment over restriction, and that’s reflected in both our product and our culture. You’ll be joining a company that is scaling rapidly across international markets, with big ambitions and a strong commitment to inclusion, sustainability, and making a meaningful difference. If you’re excited by the idea of creating memorable events that inspire, connect, and drive impact-this role is for you.

Insulet Corporation (NASDAQ: PODD), headquartered in Massachusetts, is an innovative medical device company dedicated to simplifying life for people with diabetes and other conditions through its Omnipod product platform. The Omnipod Insulin Management System provides a unique alternative to traditional insulin delivery methods. With its simple, wearable design, the tubeless disposable Pod provides up-to-three days of non-stop insulin delivery, without the need to see or handle a needle. Insulet’s flagship innovation, the Omnipod 5 Automated Insulin Delivery System, integrates with a continuous glucose monitor to manage blood sugar with no multiple daily injections, zero fingersticks, and can be controlled by a compatible personal smartphone in the U.S. or by the Omnipod 5 Controller. Insulet also leverages the unique design of its Pod by tailoring its Omnipod technology platform for the delivery of non-insulin subcutaneous drugs across other therapeutic areas. For more information, please visit insulet.com and omnipod.com.

We are looking for highly motivated, performance-driven individuals to be a part of our expanding team.

We do this by hiring amazing people guided by shared values who exceed customer expectations.

Our continued success depends on it!

Please read our Privacy Notice to learn how Insulet handles your personal information when you apply for a vacancy with us here.

Insulet Corporation is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. (Know Your Rights)

Insulet employees are all focused on the same goal - to make a difference.

Our relentless passion is to simplify life for people with diabetes.

We excite and empower employees to bring their best selves to work through a culture that supports a healthy work and life balance.

We set the bar high to meet customer needs, and our priority is to ensure our employees are equipped and supported to help us get there.

We foster and celebrate curiosity, innovation, and learning.

Our teams work collaboratively and are empowered to drive the best actions for our customers.

Our innovation spirit and customer-centric focus position us as global pioneers - leading the way to improve health outcomes with revolutionary medical devices while breaking down barriers to access.