AI-Driven Member Engagement Product Manager

Hunkemöller B.V.; Netherlands; Hybrid; EUR 70,000 - 100,000; Full time

Benefits offered by this job

25 days leave

Hybrid work model

Work abroad up to 2 weeks/year

International team environment

Travel allowance

Hunkemöller Academy access

Employee discount 25%

Job summary

Hunkemöller B.V. is expanding its technology-driven product function to deliver AI-enabled experiences across web and app.

The Product Manager will own the end-to-end domain strategy for loyalty and member engagement, partnering with engineers, designers and data specialists to drive measurable outcomes and commercial impact. You will shape the customer journey from signup to ongoing engagement, leveraging experimentation and insights to improve activation, retention and conversion while

Qualifications

• Proven experience as a Product Manager in e-commerce, digital products or technology organisations in loyalty and/or member engagement.
• Strong commercial mindset with experience delivering measurable business impact.
• Excellent analytical and problem-solving capabilities.
• Experience with experimentation, customer insights and data-informed decision making.
• Ability to influence without authority and align diverse stakeholders.
• Comfortable navigating change, ambiguity and organisational transformation.
• Curiosity about AI and enthusiasm for adopting emerging ways of working.

Responsibilities

• Own product vision, strategy and roadmap for your domain across web and app.
• Identify opportunities through customer research, analytics and experimentation.
• Translate problems into measurable outcomes and prioritised initiatives.
• Drive cross-functional collaboration with Engineering, UX, Data, CRM and Commercial teams.
• Create momentum and progress in an evolving environment.
• Champion AI-enabled discovery, prioritisation and product development.
• Contribute to building a modern product culture within Hunkemöller.

Skills

Product management

E-commerce

Loyalty / member engagement

Job description

Hunkemöller B.V. is expanding its technology-driven product function to deliver AI-enabled experiences across web and app.

The Product Manager will own the end-to-end domain strategy for loyalty and member engagement, partnering with engineers, designers and data specialists to drive measurable outcomes and commercial impact. You will shape the customer journey from signup to ongoing engagement, leveraging experimentation and insights to improve activation, retention and conversion while