AI-Driven Marketing Transformation Intern

Ogilvy; Amsterdam; Hybrid; EUR 12,000 - 18,000; Full time

Benefits offered by this job

Mentorship from AI leaders

Hands-on AI tooling with WPP Open

Global learning resources

Competitive internship compensation

Amsterdam office with roof terrace

Job summary

Ogilvy’s AI & Marketing Transformation Intern role is embedded in a small, high-impact team at WPP Amsteldok Amsterdam. You will work at the intersection of strategy, technology, and execution to support real client engagements and help build AI-powered solutions from day one.

Finishing a Master’s program or recently completed, you will gain hands‑on experience with AI tooling and develop skills at the cutting edge of AI-driven marketing transformation.

Qualifications

• Must be pursuing or recently completed a Master’s degree in Marketing, Business, Digital Strategy, Data Science, Computer Science, or related discipline.
• Demonstrable interest in AI and its application to marketing or business.
• Strong analytical and strategic thinking skills.
• Confident communicator with presentation abilities.
• Excellent written and visual communication.
• Self-starter mentality and ability to work independently.

Responsibilities

• Design, test, and iterate AI expert agents for enterprise marketing clients.
• Build AI-powered workflows using WPP Open and adjacent tooling.
• Research AI tools and frameworks to support solution development.
• Document agent performance and contribute to knowledge base.
• Support AI Discovery Workshops and transformation sessions for senior marketing leaders.
• Develop workshop materials, diagnostic frameworks, and templates.
• Attend client meetings and present findings as needed.
• Deliver internal training on AI tools and ways of working.
• Develop pitch decks, case studies, and proposals for new business.
• Conduct market research to refine AI service offerings.
• Stay updated on AI and marketing technology trends.

Education

Master’s degree (pursuing or completed)

Job description

Ogilvy’s AI & Marketing Transformation Intern role is embedded in a small, high-impact team at WPP Amsteldok Amsterdam. You will work at the intersection of strategy, technology, and execution to support real client engagements and help build AI-powered solutions from day one.

Finishing a Master’s program or recently completed, you will gain hands‑on experience with AI tooling and develop skills at the cutting edge of AI-driven marketing transformation.