Vertical Head, E-Commerce, TikTok Malaysia - GBS

TikTok Inc.; Kuala Lumpur; On-site; MYR 300,000 - 600,000; Full time

Job summary

TikTok Malaysia is seeking a Vertical Head of E-Commerce within the Global Business Solutions (GBS) to drive revenue growth across the advertiser ecosystem. This Kuala Lumpur-based role requires strategic leadership, strong client relationships, and the ability to translate market insights into scalable sales plans that expand partner programs and JBPs.

You will oversee a cross-functional team, collaborate with Product, Marketing Science, TikTok Shop, and Creative Ops, and lead negotiations with

Qualifications

• 5+ years of experience in digital ad sales, business development, or a sales-leadership role.
• 3+ years of people management experience.
• Proven track record of achieving sales targets and driving YoY revenue growth.

Responsibilities

• Lead revenue growth for TikTok Malaysia GBS with focus on e-commerce and advertiser partnerships.
• Develop and execute robust sales strategies to unlock new revenue and opportunities.
• Build and mentor a high-performing Brand Partnerships team.
• Negotiate annual deals and Joint Business Plans (JBPs) with key clients.

Skills

Leadership

Sales strategy

Relationship management

Negotiation

Cross-functional collaboration

Education

BA/BS in marketing or related field

Tools

CRM systems

Job description

Vertical Head, E-Commerce, TikTok Malaysia - GBS

TikTok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results. Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last.

You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners. About the team The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships.

At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time. Responsibilities

Our team is part of TikTok's Global Business Solutions Division. The role is directly responsible for driving revenue, leading a high-performing team, and building strategic relationships to help clients achieve business results on TikTok. Ideal candidates will combine an exceptional ability to provide consultative selling; a passion for growing revenue; an outstanding ability to set strategic vision; and a willingness to execute the tactics.

Success in this position requires strong sales and client-facing experience; problem-solving skills; attention to detail; the ability to thrive in a dynamic and changing environment. This is a Malaysia (Kuala Lumpur) based position. Commercial Acumen & Business Development

• Consistently achieve and exceed sales targets while driving strong
• Develop and execute robust sales strategies to unlock new areas of revenue and capitalize on emerging market opportunities.
• Drive strong new client acquisitions through industry networking, events, and targeted sales strategies.
• Guide and empower the sales team in cultivating new business and strategically scaling them into larger, long-term clients.

Client Relationship Management

• Build and maintain strong, senior-level relationships with key clients, brands, and agencies.
• Act as a trusted advisor to influence clients' overall marketing strategies, positioning TikTok as an indispensable and valuable business partner.
• Lead negotiations to strike comprehensive annual deals and Joint Business Plans (JBPs).
• Ensure the team provides clients with the highest level of consultative selling, education, and customer support.

Cross-Functional (XFN) Collaboration

• Work closely with key internal cross-functional teams, including Client Solutions, Product, Marketing Science (MarSci), TikTok Shop, and Creative Ops.
• Collaborate strategically with XFN leadership to conceptualize and execute key plans and initiatives that drive mutual client and business growth.
• Provide clear direction to internal stakeholders, identifying win-win opportunities to drive collective success and deliver measurable results for clients.
• Manage, mentor, and inspire a high-performing team of Brand Partnership Managers.
• Provide clear guidance, direction, and strategic vision on both short-term and long-term priorities to effectively grow the business.
• Proactively manage team members' career development, performance, and professional growth.
• Act as a strong advocate for the team, resolving operational blockers and providing the resources needed to help them drive more business.

Responsibilities

TikTok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results. Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last.

You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners. About the team The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships.

At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time. Responsibilities

Our team is part of TikTok's Global Business Solutions Division. The role is directly responsible for driving revenue, leading a high-performing team, and building strategic relationships to help clients achieve business results on TikTok. Ideal candidates will combine an exceptional ability to provide consultative selling; a passion for growing revenue; an outstanding ability to set strategic vision; and a willingness to execute the tactics.

Success in this position requires strong sales and client-facing experience; problem-solving skills; attention to detail; the ability to thrive in a dynamic and changing environment. This is a Malaysia (Kuala Lumpur) based position. Commercial Acumen & Business Development

• Consistently achieve and exceed sales targets while driving strong

Year-over-Year (YoY) revenue growth.

• Develop and execute robust sales strategies to unlock new areas of revenue and capitalize on emerging market opportunities.
• Drive strong new client acquisitions through industry networking, events, and targeted sales strategies.
• Guide and empower the sales team in cultivating new business and strategically scaling them into larger, long-term clients.

Client Relationship Management

• Build and maintain strong, senior-level relationships with key clients, brands, and agencies.
• Act as a trusted advisor to influence clients' overall marketing strategies, positioning TikTok as an indispensable and valuable business partner.
• Lead negotiations to strike comprehensive annual deals and Joint Business Plans (JBPs).
• Ensure the team provides clients with the highest level of consultative selling, education, and customer support.

Cross-Functional (XFN) Collaboration

• Work closely with key internal cross-functional teams, including Client Solutions, Product, Marketing Science (MarSci), TikTok Shop, and Creative Ops.
• Collaborate strategically with XFN leadership to conceptualize and execute key plans and initiatives that drive mutual client and business growth.
• Provide clear direction to internal stakeholders, identifying win-win opportunities to drive collective success and deliver measurable results for clients.

Team Leadership

• Manage, mentor, and inspire a high-performing team of Brand Partnership Managers.
• Provide clear guidance, direction, and strategic vision on both short-term and long-term priorities to effectively grow the business.
• Proactively manage team members' career development, performance, and professional growth.
• Act as a strong advocate for the team, resolving operational blockers and providing the resources needed to help them drive more business.

Qualifications

Minimum Qualifications

• BA/BS degree in marketing, advertising, technology, media, or a related field.
• 5+ years of experience in digital ad sales, business development, or a sales-leadership role, 3+ years of people management experience, with a proven track record of consistent sales target attainment and driving YoY revenue growth.
• Demonstrated success in managing, developing, and inspiring a high-performing sales or brand partnerships team.
• Proven experience negotiating and striking complex annual deals and Joint Business Plans (JBPs) with senior client stakeholders.
• Deep understanding of digital media platforms, ad metrics, and the broader advertising landscape.
• Demonstrated ability to collaborate effectively with cross-functional teams to drive strategic business outcomes.

Preferred Qualifications

• An established network of senior-level relationships across key clients, brands, and agencies within the market.
• Strong analytical skills with the ability to interpret data, glean actionable insights, and influence a client’s overall marketing strategy.
• A self-starter and fast learner with a "can-do" spirit, capable of navigating a fast-paced, highly dynamic environment.
• Ability to travel domestically and internationally as needed.

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

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