Specialist, Business Analytics & Insights

U Mobile; Kuala Lumpur; On-site; MYR 30,000 - 45,000; Full time

Benefits offered by this job

Comprehensive medical, dental, optical and insurance benefits

Flexi working hours arrangements

Staff Line & Device Subsidy

Smart Casual Attire

Child Parental Care Leave

Employee discounts for selected F&B Brands

Job summary

A leading telecommunications company in Kuala Lumpur seeks a Specialist in Business Analytics & Insights to analyze customer behavior and provide data-driven insights. The ideal candidate should have a Bachelor’s degree and 2–4 years of experience in data reporting. Strong SQL and Power BI skills are essential, as well as proficiency in Microsoft Excel. The role offers full-time employment with opportunities for professional growth and a dynamic work environment.

Qualifications

• 2–4 years of relevant experience in data reporting or business intelligence.
• Passionate about working with data.
• Understanding of basic data analysis techniques.

Responsibilities

• Analyze customer behavior to improve targeting accuracy.
• Monitor personalization KPIs and provide recommendations.
• Provide data-driven insights that support business strategy.

Skills

Strong SQL skills

Advanced proficiency in Power BI

High proficiency in Microsoft Excel

Detail-oriented

Problem-solving skills

Communication skills

Analytical thinking

Education

Bachelor’s degree in Business, Statistics, Computer Science, IT, or related

Tools

Power BI

SQL

Microsoft Excel

Job description

Specialist, Business Analytics & Insights

U Mobile Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Life at U Mobile

We are Passionate, Innovative, Trustworthy, Team-Oriented & Fun-Loving.

At U Mobile, we are always on the lookout for great talents and passionate individuals to join our growing team. Let’s start your journey with an award-winning organization! #UnbeatableCareerAwaits

Top Reasons To Join Us!

• Awarded For
• Most Preferred Employers in Telecommunication Industry (2022, 2023 & 2024)
• Bronze Winner in Cross-Generational Workforce Engagement (2024)
• Gold Winner for Excellence in Workplace Culture (2021)
• Comprehensive medical, dental, optical and insurance benefits
• Flexi working hours arrangements
• Staff Line & Device Subsidy
• Smart Casual Attire
• Child Parental Care Leave
• Convenient location with access to public transport (Imbi Monorail/Bukit Bintang MRT)
• Special employee discounts for selected F&B Brands

The Day-to-Day Activities

• Personalization Insights & Performance Analysis
  • Analyse customer behaviour, model outputs, and personalized journeys to uncover insights that improve targeting accuracy, offer relevance, and customer engagement.
  • Monitor personalization KPIs such as response rate, conversion, uplift, and customer movement across segments.
  • Identify performance issues, anomalies, or opportunities for optimisation and provide clear recommendations to stakeholders.
• Personalization Tracking & Collaboration with Data Teams
  • Manage end-to-end tracking for personalization initiatives across all segments and channels (not limited to Prepaid/Postpaid).
  • Work closely with Data Science teams to refine model requirements, validate outputs, and support UAT for new/updated models (e.g., NBO, Price Elasticity model, Persona models etc).
  • Translate modeling insights into business-friendly explanations for Marketing, Product, CRM, and Management.
• Business Insights & Ad-Hoc Analytical Support
  • Provide data-driven insights across Prepaid and Postpaid that support the wider business strategy.
  • Assist with ad-hoc deep dives, dashboards, and analytical tasks that require customer-level or segment-level understanding.
  • Contribute to continuous improvement of personalization measurement frameworks, tracking processes, and dashboards.

About You

• Minimum Bachelor’s degree in Business, Statistics, Computer Science, IT, or a related field.
• Passion for working with data and solving business challenges through insights and reporting.
• 2–4 years of relevant experience in data reporting, analysis, or business intelligence is a plus point, preferably in the telecommunications or prepaid industry.
• Strong SQL skills for data extraction and preparation.
• Advanced proficiency in Power BI for dashboard design and performance tracking.
• High proficiency in Microsoft Excel for report preparation and validation.
• Understanding of basic data analysis techniques and statistical concepts.
• Highly detail-oriented, ensuring all reports and dashboards are accurate and reliable.
• Proactive in highlighting discrepancies, unusual patterns, or potential issues to stakeholders.
• Strong communication and interpersonal skills to collaborate effectively with marketing, operations, and management teams.
• Ability to manage recurring deliverables and analytical tasks in a fast-paced, dynamic environment.
• Analytical thinker with problem-solving skills and a mindset for continuous improvement.

What’s Next?

Once you have applied online, our team will review your application and due to a high volume of applications, only shortlisted candidates will be notified.

Seniority level

Entry level

Employment type

Full-time

Job function

Other

Industries

Telecommunications

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