Senior Social Media Content Creator & Brand Host

AirAsia

Malaysia

On-site

MYR 45,000 - 84,000

Full time

13 days ago

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Job summary

AirAsia's Santan brand seeks a creative Content Creator to drive engaging food-forward social content across TikTok, Instagram Reels, and YouTube Shorts. You’ll film, edit, and publish, appearing on camera for reviews, skits, and interviews.

You will identify trends, craft captions and scripts in line with Santan’s fun persona, plan content, and travel across ASEAN to shoot at outlets and events while collaborating with influencers and teams.

Qualifications

1–2 years of experience in content creation, social media, or related field.
A portfolio of videos or social media content you have created.
Comfortable appearing on camera and filming independently.

Responsibilities

Create, film, edit, and publish short-form videos for TikTok, Instagram Reels, YouTube Shorts.
Appear on camera for food reviews, skits, interviews, reactions, and other social content.
Identify social media trends and turn them into creative content for Santan’s brand.
Write engaging captions, hooks, and scripts reflecting Santan’s personality.
Plan and manage content creation while keeping up with trends.
Travel across ASEAN to create content at Santan outlets, markets, events, and partner locations.
Collaborate with influencers and internal teams on campaigns; track performance.