Senior Professional(M), Demand Management

Samsung Electronics America; Kuala Lumpur; On-site; MYR 180,000 - 300,000; Full time

Job summary

Samsung Electronics seeks a seasoned Business Planning leader to drive annual and long-term strategic planning, identifying market opportunities, and guiding budgeting, forecasting, and performance management. You will translate insights into actions that grow revenue, profitability, and market share while coordinating with global teams.

The role requires strong cross-functional collaboration with Sales, Product Marketing, SCM, Finance, and Manufacturing, plus data-driven decision making and

Qualifications

• Leads small teams with limited budget authority and HR responsibilities such as mentoring.
• Implements short-term action plans and guides team execution.
• Coaches team members to achieve successful outcomes.
• Shows expertise across most job areas within a job family.
• Acts independently to determine methods for new assignments.
• Requires 12+ years of related experience with degree combinations.

Responsibilities

• Develop and execute the annual business plan and long-term strategic roadmap.
• Lead forecasting, budgeting, and management planning processes.
• Coordinate with RHQ/HQ and manufacturing to ensure supply alignment.
• Govern investment programs and track ROI across initiatives.
• Lead cross-functional planning meetings and drive collaboration.

Skills

Team leadership

Coaching & mentoring

Independent thinking

Strategic planning

Process improvement

Senior leadership experience

Education

Bachelor's degree

Master's degree

PhD

Job description

Position Summary Role and Responsibilities

1. Business Strategy & Planning

Develop and execute the annual business plan and long-term strategic roadmap aligned with corporate objectives. Drive business growth initiatives by identifying market opportunities, competitive trends, customer insights, and commercial risks. Translate business intelligence into actionable strategies that improve revenue, profitability, market share, and operational efficiency. Lead the annual budgeting, sales target setting, business forecasting, and management planning processes. Develop business scenarios and contingency plans to respond to changing market conditions.

2. Commercial Planning & Performance Management

Lead the sales forecasting and demand planning process to improve forecast accuracy across Sell-In, Sell-Out, Order Earliness, and inventory planning. Ensure effective collaboration between Sales and Product Marketing to achieve consensus demand planning aligned with product launch strategies and business priorities. Monitor and analyze key business KPIs including revenue, market share, profitability, inventory health, sales productivity, forecast accuracy, aging stock, and channel performance. Consolidate business performance reports and provide meaningful insights, executive commentary, and recommendations on business risks and growth opportunities. Develop executive dashboards and management reports to support timely business decisions.

3. Supply Chain & Demand Planning

Collaborate closely with Supply Chain Management (SCM), Product Marketing, Sales, and factories to ensure demand and supply alignment. Liaise with RHQ, HQ, and manufacturing facilities to optimize product availability while minimizing inventory risk. Identify underperforming areas within the supply chain through data analysis and implement corrective actions to improve operational performance. Drive continuous improvements in forecasting processes, inventory management, supply planning, and order fulfillment. Ensure all SCM KPIs are achieved in accordance with company objectives and promote SCM best practices across the organization. Support RHQ and HQ reporting requirements, including preparing business reports and presentations in Korean where required. Act as the primary liaison between local management, RHQ, HQ, and manufacturing teams to ensure alignment on planning assumptions, demand forecasts, supply strategies, and business priorities.

4. Commercial Investment & Business Governance

Lead the planning, governance, and optimization of Total Investment Marketing (TIM) to maximize business returns. Develop Management Plans covering: Total Mobile revenue planning and tracking, Sales target allocation, Channel allocation. Budget allocation across Sales, Product Marketing, Retail, and Marketing. Commercial investment prioritization. Performance tracking and ROI analysis.

5. Cross-Functional Leadership

Build strong partnerships across Sales, Product Marketing, SCM, Finance, Operations, Retail, Customer Service, RHQ, HQ, and manufacturing teams. Lead cross-functional planning meetings to align product launches, promotional activities, supply readiness, and commercial priorities. Resolve business issues proactively by facilitating collaboration across departments. Represent Business Planning in leadership meetings and strategic business projects.

6. Business Analytics & Decision Support

Provide strategic business analysis and recommendations to senior management based on commercial, operational, and financial performance. Identify business risks, operational gaps, and improvement opportunities through advanced analytics. Develop forecasting models and business scenarios to improve planning accuracy and business agility.

7. People Leadership

Lead, mentor, and develop a high-performing Business Planning team. Foster a culture of accountability, collaboration, innovation, and continuous improvement. Build organizational capability through coaching, succession planning, and talent development. Promote a data-driven mindset and encourage proactive problem-solving across the team. Set clear performance expectations and ensure alignment with company objectives.

Skills and Qualifications

• Leads small teams of professionals with limited control over budget spending or HR management such as recruiting or dismissal and supervises mentoring and coaching for team members.
• Typically implements short-term action plans rather than developing policy, process or strategy.
• Enhances or Improves methods or procedures and provides coaching to team members to ensure successful outcome.
• Has expertise in most or all job areas within a job family.
• Acts independently to determine methods and procedures on new or special assignments.
• Typically requires a minimum 12 years of related experience and a Bachelor's degree, or 10 years and a Master's degree, or a PhD with 7 years experience.

Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives. Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at (https://news.samsung.com/global/).