Senior Manager, Global International Enrolment

MILA UNIVERSITY

Nilai

On-site

MYR 180,000 - 360,000

Full time

14 days+
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Job summary

MILA UNIVERSITY invites applications for a Senior Manager - International Student Enrolment Office to lead and execute the institution's international student recruitment and enrolment strategy, ensuring sustainable growth in numbers, presence, and revenue. You will steer recruitment channels, market development, and agent relationships, delivering targets and strategic initiatives.

You will oversee the enrolment funnel from enquiry to visa processing, drive China market activities, and

Qualifications

  • Minimum bachelor’s degree in any field.
  • 10+ years in higher education / international student recruitment with proven enrolment targets and team leadership.
  • Proficiency in Mandarin and English (written and spoken). Mandarin preferred for China market.
  • Strong skills in market research, analytics, and strategic planning.
  • Experience building and managing agent networks and partnerships.

Responsibilities

  • Develop and execute international student recruitment strategies aligned with enrolment and revenue targets.
  • Set and monitor recruitment targets by market, programme, intake, and channel.
  • Identify new markets and opportunities to drive growth.
  • Lead initiatives to improve conversion rates across the recruitment funnel.
  • Conduct market research, competitor analysis, and trend monitoring.
  • Develop market-specific marketing and promotional strategies to strengthen brand and recruitment.
  • Oversee relationships with international education agents, schools, and universities.
  • Manage enrolment funnel from enquiry to visa/pass processing and enrolment.
  • Lead recruitment activities for the China market and forecast performance.

Skills

International recruitment
Market development
Agent & partner management
Marketing & promotions
Student conversion
Enrolment operations
CRM management
Data analytics
Enrolment forecasting
Strategic planning
Budgeting & resource management
Cross-cultural relations
Mandarin & English proficiency

Education

Bachelor's degree

Tools

CRM system
Market research tools

Job description

MILA UNIVERSITY invites applications for a Senior Manager - International Student Enrolment Office to lead and execute the institution's international student recruitment and enrolment strategy, ensuring sustainable growth in numbers, presence, and revenue. You will steer recruitment channels, market development, and agent relationships, delivering targets and strategic initiatives.

You will oversee the enrolment funnel from enquiry to visa processing, drive China market activities, and

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