Senior Content Specialist (Content Writer)

SWS 28 MEDICAL Sdn Bhd; Selangor; On-site; MYR 50,000 - 90,000; Full time

Job summary

SWS 28 MEDICAL Sdn Bhd is seeking a Senior Content Specialist (Content Writer) to create innovative, well-researched content for online stores and social channels, aligning with marketing goals.

You will write and proofread posts, translate content between English and Chinese, and collaborate with designers and media buyers to deliver engaging, on-brand copy across campaigns. Monday–Saturday work schedule in Selangor.

Qualifications

• 2+ years of content writing experience.
• Excellent written communication in English and Chinese.
• Experience creating social media content is a plus.

Responsibilities

• Generate innovative, well-researched content for digital channels (online stores, Facebook, Instagram, XHS, TikTok).
• Write and proofread social media posts and marketing materials (brochures, flyers, e-books, website content).
• Translate content between English and Chinese while maintaining brand voice.

Skills

Social media content creation

Copywriting

Bilingual EN-CH writing

SEO basics

Content calendar management

Editing & proofreading

Education

Diploma/Bachelor’s degree in Journalism, Marketing, Communications

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Senior Content Specialist (Content Writer)

Generate innovative, well-researched, and visually appealing content for various digital channels, including, but not limited to the company's online stores, Facebook, Instagram, XHS, and TikTok, aligning with our business and marketing objectives.

Write & proofread social media posts (paid & organic) and other marketing materials, including brochures, flyers, corporate profiles, e-books, and website content.

Craft concise, impactful and engaging copy that captures the essence of our brand, conveys key messages, and encourages audience interaction. This includes creating captions, hashtags, short-form content, and all relevant copywriting styles.

Demonstrate the ability to translate content between English and Chinese, ensuring the brand's message and tone remain consistent across the company's diverse regional audiences.

Collaborate with designers and videographers to create visual elements that complement your written content, including images, videos, infographics, and other multimedia assets.

Collaborate closely with media buyers to craft creative and captivating copy for digital media ads, including Facebook Ads, Google AdWords, and Display Ads.

Develop and maintain your content calendar to ensure a consistent posting schedule that aligns with marketing campaigns, product launches, and industry events.

Stay up-to-date with social media trends, algorithm changes, and emerging platforms. Analyze performance data and adjust content strategies accordingly to optimize reach and engagement.

Incorporate SEO best practices into your content to enhance discoverability and reach on social platforms.

Understand how email marketing works and develop content that results in high open, read, and click rates from our potential and existing customer base.

Proofread and edit ad copy and subtitles for video content.

Job Requirements

Diploma/Bachelor's degree in Journalism, Marketing, Communications or a related field

Minimum of 2 years’ experience in content writing

Excellent written communication skills in English and the ability to create high-quality content in Chinese are required.

Experience in social media content creation is a plus

Ability to work collaboratively in a fast-paced environment

Excellent attention to detail and organizational skills

Able to work on Monday - Saturday (8:30am - 4:30pm)

Personal Attributes:

Creative and innovative mindset.

Strong attention to detail.

Adaptability and openness to feedback.

Open to exploring new experiences & challenges

Passion for staying up-to-date with the ever-evolving social media landscape.

Note: Only shortlisted candidates will be contacted.