Senior Associate, Channel Ops Strategy & Design

Grab; Petaling Jaya; On-site; MYR 120,000 - 180,000; Full time

Benefits offered by this job

Term Life Insurance

Medical Insurance

GrabFlex benefits

Parental and Birthday leave

LASA volunteering leave

Grabber Assistance Programme

FlexWork differentiated hours

Job summary

Grab is seeking a dedicated specialist to join the COSD team in Petaling Jaya, onsite, to scale and optimize regional sales channels for unmanaged merchants. You will bridge regional strategy with country execution, ensuring data-driven, measurable programs integrated into Grab’s ecosystem.

You will report to the COSD Self-Serve Strategy & Planning Lead and contribute to program design, performance analytics, and operational excellence across Southeast Asia.

Qualifications

• 3+ years in channel strategy, sales planning, or PM in a dynamic sector.
• Bachelor's degree in business, finance, economics, CS, engineering or related fields.
• Ability to break down complex problems into clear next steps.
• Proven ability to build and test business cases using data-driven insights.
• Excellent presentation and communication, with ability to summarize large data for varied audiences.
• Experience navigating complex projects and adapting approach.

Responsibilities

• Lead regional merchant engagement and sales programs across Grab markets.
• Own regional projects with milestones and metrics to ensure impactful delivery.
• Use internal data to identify growth opportunities and streamline expansion processes.
• Align merchant touchpoints to create a seamless sales ecosystem across channels.
• Provide data-backed inputs for program design, budgets, and headcount planning.
• Collaborate with leadership to generate insights and drive improvements across markets.

Skills

Channel strategy

Sales planning

Project management

Data-driven insights

Presentation & communication

Analytical thinking

Education

Bachelor's degree in business/finance/economics/CS/engineering

Tools

CRM systems

Job description

• Full-time

Company Description

About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.

Job Description

Get to Know the Team

The Self-Serve Business Strategy & Planning Team is dedicated to one core mission: empowering merchants and businesses to unlock growth through our suite of self-serve solutions. We focus on driving merchant success through increased sales and operational efficiency—whether that is by boosting store visibility and conversion through Ads and Spotlight campaigns, or streamlining B2B transactions with our GrabforBusiness offerings.

We are looking for a dedicated specialist to join our journey in creating lasting value for our users, drivers, merchants, and advertising partners. Join us in creating impact that make everyday lives better across Southeast Asia.

Get to Know the Role

You will be the operational backbone of the Channel Ops Strategy & Design (COSD) team, specifically tasked with the scaling and optimization of several regional sales channels targeting unmanaged merchants. You will bridge the gap between regional strategy and country-level execution, ensuring that our "higher-touch" service models are data-driven, measurable, and integrated into the broader Grab ecosystem.

You will report to the COSD Self-Serve Strategy & Planning Lead and be based in Petaling Jaya, working onsite.

The Critical Tasks You Will Perform

Program Coordination, Scaling & Optimization

• Regional Coordination: You will lead several regional merchant engagement and sales programs, coordinating across Grab markets to ensure scaling aligns with regional best practices and needs.
• Optimization Initiative Ownership: You will lead regional projects with defined milestones and success metrics to ensure delivery with impact.
• Data-Driven Optimization: You will use our internal data to identify where we should grow next. By looking at how our users behave, you'll simplify our expansion processes and make sure our team is spending time on the projects that moves the needle most.
• Integrated Sales Ecosystem: You will connect merchant touchpoints to create a seamless experience, making sure every sales channel works together to increase merchant adoption.
• Strategic Planning Support: You will engage with regional and country leadership to provide data-backed inputs for program design, budget proposals, and headcount requirements.

Performance Analytics & Impact Measurement

• Insights and Dashboards: You will partner with multiple regional sales support teams to ensure sales agents are equipped with the right knowledge base and productivity tools (e.g., CRM enhancements, Voice AI).
• Impact Measurement Refinement: You will support in refining Return on investment calculations and other success metrics to capture the true impact of our engagement programs.
• Team member Engagement: You will provide regular updates and performance insights, while collecting and actioning feedback from multiple team members and regional/country leadership teams.

Agent Enablement & Process Excellence

• Knowledge & Tools: You will partner with multiple regional sales support teams to ensure sales agents are equipped with the right knowledge base and productivity tools (e.g., CRM enhancements, Voice AI).
• Regional SOPs: You will develop scalable Standard Operating Procedures (SOPs) for unmanaged merchant sales channels to ensure quality execution and compliance across all markets while allowing.
• Feedback Loops: You will consolidate merchant insights (MEX) and feedback from country teams to guide upstream improvements in product design.

Qualifications

What Essential Skills You Will Need

• You have a min 3 years of experience in a channel strategy, sales planning, or project management role in a dynamic industry.
• You have a minimum Bachelor's Degree in business, finance, economics, computer science, engineering, or related fields.
• You can bring clarity by analyzing unstructured, complex challenges and breaking them down into clear next steps.
• You have a demonstrated capability to build and test business cases using data-driven insights.
• You have superb presentation and communication, demonstrated by capability to summarise a large amount of information into valuable insights.
• You can break down large datasets and complex analyses into clear presentations for a broad, multi-functional audience.
• You have a history of navigating complex projects and are comfortable adapting your approach to fit new information.

Additional Information

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
• Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours

What We Stand For At Grab

We are committed to building an inclusive and equitable workplace that provides equal opportunity for Grabbers to grow and perform at their best. We consider all candidates fairly and equally regardless of nationality, ethnicity, race, religion, age, gender, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.