Search Engine Optimization Specialist

Monfi Digital Bank; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

Monfi Digital Bank in Kuala Lumpur is seeking a full-time SEO Specialist to optimize organic visibility for its digital banking platform. You will lead keyword research, perform technical and content audits, and oversee on-page optimizations while collaborating with marketing and content teams to align SEO with campaigns.

The role focuses on improving organic traffic, monitoring performance with analytics tools, and keeping up-to-date with search engine changes in a fast-paced fintech

Qualifications

• Experience with keyword research and SEO audits.
• Experience with link-building strategies.
• Proficiency with web analytics tools to monitor performance.
• Familiarity with SEO tools such as SEMrush/Ahrefs/Moz.
• Basic understanding of HTML/CSS is preferred.
• Bachelor’s degree or equivalent.
• Strong analytical and communication skills.

Responsibilities

• Manage day-to-day SEO activities.
• Perform technical and content SEO audits.
• Optimize on-page elements like titles, meta descriptions, URLs, and headings.
• Track performance with web analytics and prepare SEO reports.
• Collaborate with marketing and content teams to align SEO with campaigns.

Skills

Keyword research

SEO audits

Link-building

Web analytics

On-page SEO

Cross-functional collab

Analytical thinking

Education

Bachelor's degree or related field

Tools

SEMrush

Ahrefs

Moz

HTML/CSS basics

Job description

Company Description

Monfi Digital Bank is a technology-driven financial institution focused on delivering secure, user-friendly digital banking solutions. The bank leverages modern platforms and data-driven insights to offer convenient services that meet the evolving needs of individual and business customers. Monfi emphasizes innovation, compliance, and customer trust, aiming to make banking more accessible and efficient. Team members collaborate in a dynamic environment where digital products and customer experience are central to the organization’s mission.

Role Description

This is a full-time, on-site role for a Search Engine Optimization Specialist based in WP, Kuala Lumpur. The specialist will manage day-to-day SEO activities, including conducting keyword research, performing technical and content-focused SEO audits, and optimizing on-page elements such as meta tags, headings, and internal links. The role includes tracking performance with web analytics tools, preparing SEO reports, and recommending data-driven improvements to increase organic traffic and search visibility. The individual will also execute and monitor link-building initiatives, collaborate with marketing and content teams to align SEO with campaign goals, and stay current on search engine algorithms and best practices.

Qualifications

• Candidates should possess strong keyword research skills, including identifying high-value search terms and user intent.
• Candidates should possess SEO audits expertise, covering technical, content, and structural assessments of websites.
• Candidates should possess link-building experience, including ethical outreach strategies and authority-building tactics.
• Candidates should possess web analytics capabilities, using tools such as Google Analytics and Google Search Console to monitor and report on performance.
• Candidates should possess on-page SEO skills, including optimization of titles, meta descriptions, URL structures, and content formatting.
• Bachelor’s degree in Marketing, Communications, IT, or a related field, or equivalent practical experience.
• Familiarity with SEO tools (e.g., SEMrush, Ahrefs, Moz) and basic understanding of HTML/CSS.
• Strong analytical, problem-solving, and communication skills, with the ability to work collaboratively in a cross-functional team.
• Experience in financial services or digital products is an advantage.