Regional Digital & Activation Lead - Malaysia

Fonterra; Shah Alam; Sur place; MYR 120 000 - 190 000; Plein temps

Résumé du poste

Fonterra is seeking a Regional Digital & Activation Manager for Malaysia, based in Kuala Lumpur. You will translate regional and global marketing direction into locally relevant campaigns and customer experiences that deliver measurable commercial impact.

You will work with Sales, Culinary, Category, distributor and regional market teams to shape go-to-market plans, localise content, support launches and strengthen engagement across trade, culinary and digital channels.

Qualifications

• 4–6 years of experience in marketing, digital activation, brand management or related discipline.

Responsabilités

• Develop and execute annual activation plans aligned with Malaysian market priorities and business objectives.

Connaissances

Marketing strategy

Digital activation

Brand management

Budget planning

Stakeholder management

Cross-functional collaboration

Data-driven decision making

Formation

Bachelor's degree in Marketing or related field

Outils

Google Analytics

Marketing automation platforms

Social media management tools

Description du poste

Fonterra is seeking a Regional Digital & Activation Manager for Malaysia, based in Kuala Lumpur. You will translate regional and global marketing direction into locally relevant campaigns and customer experiences that deliver measurable commercial impact.

You will work with Sales, Culinary, Category, distributor and regional market teams to shape go-to-market plans, localise content, support launches and strengthen engagement across trade, culinary and digital channels.